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#106 |
Wizard
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#107 | |
Resident Curmudgeon
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A lost sale is if I could not get it from the library or was not willing to wait I would then go buy it but because I was able ot get it from the library I didn't get it. There are a lot of eBooks I will read but not if I have to buy it at the price being charged. Last edited by JSWolf; 10-23-2019 at 04:21 PM. |
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#108 | |
Wizard
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You borrow a book from a library (does not matter how long the wait period is it could be right away or 10 weeks) instead of buying - this is a lost sale. You did not buy the book. You do not buy the book because of price but there is no library option - this is a lost sale. You did not buy it. This is how the publisher views it. A lost sale is any time you do not buy something you're interested in. It doesn't matter why you didn't buy it. |
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#109 | |
Resident Curmudgeon
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Last edited by JSWolf; 10-23-2019 at 05:35 PM. |
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#110 | |
Grand Sorcerer
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And they'll still buy print, probably more copies... ![]() |
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#111 |
Karma Kameleon
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You are correct sir. A lost sale is if you WOULD have purchased but didn't.
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#112 |
Resident Curmudgeon
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#113 | |
Wizard
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None of your disagreement or personal views on this will change that. And in this case it’s the publishers view which matters because that’s what is driving their decision making progress. |
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#114 | ||
Grand Sorcerer
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Quote:
Sounds to me like A lost sale would be if they didn't sell it to the library at all. |
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#115 | |
Wizard
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"Lost sales, also referred to as lost revenue, income or profit, is a term used in the context of Internet piracy to refer to sales that did not occur because potential customers have chosen not to buy a product but to obtain it from an illegal source for a lower cost or for no cost." https://en.m.wikipedia.org/wiki/Lost_sales Which would certainly any library borrow, and it's not a far stretch from this to include not purchasing it period. |
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#116 | |
o saeclum infacetum
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By definition, this doesn't apply; library borrows are not Internet piracy. And if you're implying that Jon is an Internet pirate, he's not. Time to drop this. A book which a customer would never buy, whether or not he could borrow it from the library, is not a lost sale. The only lost sales in this context are from those who'd buy the book if they couldn't borrow it in a timely manner. |
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#117 | |
Wizard
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![]() Are you lumping piracy and library together now somehow? If that is what publishers think, then so be it. From you, or anyone on MR, I would have thought better. |
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#118 |
Grand Sorcerer
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I think it's fair clear what he meant, i.e. a lost sale in the context of an ebook would be any time that a customer wanted a specific ebook and didn't buy it, either because it wasn't available, or because that customer obtained the ebook without buying it. While I may not agree with the definition with respect to libraries (who actually do buy licenses for the ebooks), I think it's clear that he's not trying to say that borrowing from a library is the same as pirating.
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#119 | |||
Wizard
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Can we agree that a sale is what leads to the profitability of a publisher? Yes? Good. From https://bizfluent.com/info-12066657-...t-profits.html Quote:
From https://www.superoffice.com/blog/sales-opportunities/ [quote] Post summary: How to analyze your sales process How to reconnect with lost prospects Why focus on “winning” sales opportunities “No thanks, we’re not interested…” That dreaded “no thanks” reply. Again. It’s not nice, is it? You spend weeks or even months building a relationship, investing both time and resources into a potential deal and then the deal falls through. [quote] Yes this is specifically addressing business to business programs, however the principles are the same. An entity is trying to sell you a good or service, saying 'no' to that entity is a 'no' to that good or service sale. From https://english.stackexchange.com/qu...ost-sales-mean Quote:
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#120 | |
Wizard
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Libraries are not piracy, however you can still obtain a book from them at a lower cost than buying the book outright. It is 100% legal. And is still a lost sale for the publisher. |
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