|06-20-2010, 04:32 PM||#1|
Join Date: Oct 2008
Device: never enough
MediaMemo: Like E-Books? Amazon Sells More of Them, for Less, Than Apple. For Now.
|06-20-2010, 07:07 PM||#2|
Join Date: Nov 2009
Device: Kobo Glo, Kobo Aura HD, Kindle Wifi, Nexus 7 (2013), Samsung Tab 10.1
Looking at the facts on the ground, Amazon has, in fact, been over-hauling the Kindle over the past eight months since it launched the Kindle 2 International edition; and we know the Kindle 3 is coming up shortly.
Nor is the real competition with Apple: is it really the position of this analyst that a device frequently three times as expensive as a Kindle 2 is going to steal enough share from Amazon to cause it grief? The core audience for the Kindle is not the core audience for an iPad.
In addition, there is direct competition from Kobo, Sony and perhaps two or three other players but none of them hold the cards that Amazon does with Kindle. Finally, this is an expanding category at the moment and everyone with the right moves and some mojo tends to do well for the interim.
Remind me again: if a mid-range iPad -- 32 GB memory with 3G access -- costs over $900 to purchase and operate in the first year ($729 iPad + $180 AT&T fees) ... compared to a $259 Kindle 2, by what stretch of logic does the analyst believe Amazon "must cut its price below $200 to stay competitive"?
Last edited by SensualPoet; 06-20-2010 at 07:12 PM. Reason: clarity
|06-20-2010, 07:29 PM||#3|
Join Date: Feb 2009
Device: Amazon Kindle 1
I'm not sure what the long-term viability of Kindle hardware is, but I'd be shocked if Amazon didn't remain the biggest e-book seller.
They've been very wise to put Kindle apps out for PCs, MACs, iPad/iPhone/iTouch, Blackberries, Android etc.
With the biggest selection and often the lowest price on mainstream titles, they're set up nicely to become the e-book store of choice for casual e-reader fans. The more hardcore, anti-drm crowd on sites like this will resist them. But like any hobby, the enthusiast crowd on sites like this have little to no say on what becomes the market leader--the mainstream casuals determine that.
|06-20-2010, 07:44 PM||#4|
Join Date: Mar 2009
Device: Kindle 4 No Touchie
Speculation like this is pretty much useless without real numbers, which Amazon is definitely not providing. Not sure how forthcoming Apple has been, but they're already fudging the numbers a bit.
I also found it curious that the analyst somehow skipped over the total number of titles available. It's somewhat normal for Apple to have fewer titles at the outset, although using ePub ought to have mitigated that right off the bat.
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