12-22-2009, 06:25 PM | #1 |
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US Study: E-books Attract Internet-Savvy, Educated
Not a surprising conclusion, but some interesting numbers about the ebook reading population in the US:
From http://www.marketingprofs.com/charts...savvy-educated More numbers on the linked page. Last edited by anurag; 12-22-2009 at 06:43 PM. |
12-22-2009, 07:33 PM | #2 |
Which way is up?
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The statistics people come up with these days, you'd think all of the analysts in the world would brave up and say they just want to find something that would either A). Turn someone off to something entirely convenient. Or B) Attack something and label it as a connection to evil.
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12-22-2009, 07:52 PM | #3 | |
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Quote:
Derek |
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12-22-2009, 08:03 PM | #4 |
Enjoying the show....
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Really? Not surprising?
I am not in a single category. "Clearly, users of the current generation of e-readers are highly educated, upscale, and Internet savvy" A huge raspberry here. I am none of the above. This article perpetuates the idea that the average person isnt intelligent enough to use them, nor could they afford them if they were. Its a book reader, people, not rocket science! All thats needed is a desire to read. Period. |
12-22-2009, 08:06 PM | #5 | |
Which way is up?
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Quote:
This is pretty common with every survey on good things. |
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12-22-2009, 08:50 PM | #6 |
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12-22-2009, 09:02 PM | #7 |
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12-22-2009, 09:05 PM | #8 |
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It's also worth noting that this survey is apparently taken from users of dedicated e-book reading devices, and probably only a sampling of the recently-purchased devices out there... which does not describe all e-book users, despite what many newbies to the field might think.
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12-22-2009, 09:11 PM | #9 |
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"Oh, people can come up with statistics to prove anything, Kent. 14% of people know that." --Homer Simpson
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12-22-2009, 09:18 PM | #10 | |
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Quote:
From http://www.quantcast.com/mobileread.com#demographics Looks like the survey targeted users from more affluent forums |
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12-22-2009, 09:49 PM | #11 |
Now you lishen here...
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Being a fabulously wealthy male with a doctorate in BS, a computer chip hardwired to my grotesquely large cerebrum and wifi leaking from every orifice, I think this survey is spot on!
Last edited by Donnageddon; 12-22-2009 at 09:52 PM. |
12-22-2009, 09:52 PM | #12 |
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Well I don't use wifi, don't have a degree, income is 1/4 of that 100k mark, and don't have a cell phone. At 57 I'm over their age profile.
Heavy internet user, well ya, ok there ya got me, along with being male. So they missed on 5 out of 7. Funny I never thought I'd be hanging with the "in" crowd. Grin |
12-22-2009, 09:55 PM | #13 |
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12-22-2009, 10:11 PM | #14 | ||
Enjoying the show....
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I took this to mean being online all the time, in many different areas.......I just kinda got "stuck" here.....
Quote:
Quote:
Well, I just don't know what to say about this. First, thank you for the compliment. However, I'm average, just average. High school education, blue collar jobs all my life, no true 'vocation'. I've learned thru the kindness of strangers (thanks, MobileRead!) and by my mistakes..... Our income is probably lower/middle class. I just see red when I read "studies" like this. Pfffttt! |
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12-22-2009, 10:37 PM | #15 |
Retired & reading more!
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I wonder what the percentage would be for "Read books." This does require a certain level of education (for litteracy) and income (even if it's just to travel to the public library).
I only hit on 4 of the 7 criteria and missed on the two highest percentages. Last edited by slayda; 12-22-2009 at 10:40 PM. |
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