Kobo Discounts: Coupon Codes + Discussion - Page 1089

BearMountainBooks · 07-13-2017, 04:55 PM

I probably know the answer to this but: Can you use the superpoints to pre-order a book at kobo?

AnemicOak · 07-13-2017, 05:06 PM

Quote:

Originally Posted by BearMountainBooks

I probably know the answer to this but: Can you use the superpoints to pre-order a book at kobo?

Probably not? (just a guess) I know coupon codes don't work so...

issybird · 07-13-2017, 08:40 PM

It's a minor annoyance, but it's still irritating. I got a promotion from Kobo today headed, "Hey, girl. Your eyes should be on these books."

Granted, I'm of the female persuasion, but I ceased to be a girl a long time ago. Is Kobo promoting books to men with the header, "Hey, boy. Your eyes should be on these books"? Why do I think it's highly unlikely ( i.e., flatly impossible)? And in these days of people who identify as transgender, bigender or agender, is this really a productive marketing theme? Why go out of your way to seem insensitive?

BearMountainBooks · 07-13-2017, 09:23 PM

Quote:

Originally Posted by issybird

It's a minor annoyance, but it's still irritating. I got a promotion from Kobo today headed, "Hey, girl. Your eyes should be on these books."

Granted, I'm of the female persuasion, but I ceased to be a girl a long time ago. Is Kobo promoting books to men with the header, "Hey, boy. Your eyes should be on these books"? Why do I think it's highly unlikely ( i.e., flatly impossible)? And in these days of people who identify as transgender, bigender or agender, is this really a productive marketing theme? Why go out of your way to seem insensitive?

That is sooooo hilarious. I deleted that email without opening it BECAUSE it started out "Hey Girl." I know that phrase became popular in the US a few years ago. Maybe it's from a movie. But I hear young ladies use it in greeting. It irritated me not because of the whole female/male thing but because it was too friendly. I only hear it used between friends, calling out to one another, sort of like guys used to call out, 'Hey bro" a while back. It just seemed inappropriately friendly to me so I deleted it without opening it.

AnemicOak · 07-13-2017, 10:33 PM

Quote:

Originally Posted by issybird

It's a minor annoyance, but it's still irritating. I got a promotion from Kobo today headed, "Hey, girl. Your eyes should be on these books."

Granted, I'm of the female persuasion, but I ceased to be a girl a long time ago. Is Kobo promoting books to men with the header, "Hey, boy. Your eyes should be on these books"? Why do I think it's highly unlikely ( i.e., flatly impossible)? And in these days of people who identify as transgender, bigender or agender, is this really a productive marketing theme? Why go out of your way to seem insensitive?

I got the same email and am not a female of any age...

cromag · 07-13-2017, 10:58 PM

Quote:

Originally Posted by AnemicOak

I got the same email and am not a female of any age...

Ditto.

issybird · 07-14-2017, 07:10 AM

Quote:

Originally Posted by AnemicOak

I got the same email and am not a female of any age...

Quote:

Originally Posted by cromag

Ditto.

It must take a lot of effort for Kobo to be as wrong-headed as it is. I don't think they can be gender-profiling, as I don't read anything that would be typecast as "women's books," which would be a colossally stupid and offensive assumption to make about a customer anyway. And while my first name is typically female, "Brian" isn't! And many names are gender neutral.

Why, Kobo?

lkmiller · 07-14-2017, 07:27 AM

Yup, my husband and I both got the same "Hey girl" email. We were equally puzzled that anyone thought that was a good idea. It sounds condescending no matter what gender you identify as. It would only work with a friend who you knew would take it as a joke. Even then you might wanna think twice.

melmac · 07-14-2017, 07:28 AM

Quote:

Originally Posted by issybird

It's a minor annoyance, but it's still irritating. I got a promotion from Kobo today headed, "Hey, girl. Your eyes should be on these books."

I was annoyed by it too that and for some reason every single kobo email I receive come in triplicate so I ended up with

Hey Girl
Hey Girl
Hey Girl

DrNefario · 07-14-2017, 08:11 AM

Maybe it's a clever way of selecting the right audience to actually click on the links:

These books are people who don't mind being called "girl".

Or maybe not.

ferrywoman · 07-14-2017, 09:48 AM

Their analytics can't possibly be that advanced when they can't even verify working promo codes.

Purple Lady · 07-14-2017, 02:13 PM

I also got the email with hey girl. I wondered how Kobo would determine my gender because my name there is No Way. I looked at my account and you can give them your gender but it's optional. I don't know how they got that info because if I didn't have to give it I wouldn't have. If it was required I usually choose male.

BearMountainBooks · 07-14-2017, 03:30 PM

Quote:

Originally Posted by Purple Lady

I also got the email with hey girl. I wondered how Kobo would determine my gender because my name there is No Way. I looked at my account and you can give them your gender but it's optional. I don't know how they got that info because if I didn't have to give it I wouldn't have. If it was required I usually choose male.

Well, according to the men above, it doesn't matter. They wanted to call everyone "Hey Girl" because they thought it was trendy. Maybe they are using facebooks nascent AI and it came up with the idea! I see a bit of similarity between some of FB's "Great" ideas and this "Hey Girl" one...

Cosimo · 07-14-2017, 06:22 PM

Quote:

Originally Posted by issybird

It's a minor annoyance, but it's still irritating. I got a promotion from Kobo today headed, "Hey, girl. Your eyes should be on these books."

Granted, I'm of the female persuasion, but I ceased to be a girl a long time ago. Is Kobo promoting books to men with the header, "Hey, boy. Your eyes should be on these books"? Why do I think it's highly unlikely ( i.e., flatly impossible)? And in these days of people who identify as transgender, bigender or agender, is this really a productive marketing theme? Why go out of your way to seem insensitive?

As a gay man, I thought it was hilarious. I shared it on Facebook, telling everyone that apparently I'm SOOO GAY that Kobo's algorithm had sent me said email.

I'm almost disappointed to learn it was just their usual lack of attention to details.

peachiekene · 07-14-2017, 07:54 PM

My assumption would be this popular meme: http://knowyourmeme.com/memes/people/ryan-gosling

Although, if they don't include Ryan Gosling in it, it doesn't make much sense.

Oh, Kobo.

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07-13-2017, 04:55 PM	#16321
BearMountainBooks Maria Schneider Posts: 3,746 Karma: 26439330 Join Date: Aug 2009 Location: Near Austin, Texas Device: 3g Kindle Keyboard	I probably know the answer to this but: Can you use the superpoints to pre-order a book at kobo?

07-13-2017, 08:40 PM	#16323
issybird o saeclum infacetum Posts: 21,339 Karma: 234636059 Join Date: Oct 2010 Location: New England Device: Mini, H2O, Glo HD, Aura One, PW4, PW5	It's a minor annoyance, but it's still irritating. I got a promotion from Kobo today headed, "Hey, girl. Your eyes should be on these books." Granted, I'm of the female persuasion, but I ceased to be a girl a long time ago. Is Kobo promoting books to men with the header, "Hey, boy. Your eyes should be on these books"? Why do I think it's highly unlikely ( i.e., flatly impossible)? And in these days of people who identify as transgender, bigender or agender, is this really a productive marketing theme? Why go out of your way to seem insensitive?

07-14-2017, 07:27 AM	#16328
lkmiller Laura Posts: 1,543 Karma: 23597272 Join Date: Nov 2009 Device: Kobo Sage, Kobo Elipsa, Nook Glowlight 4 Plus, Kindle Oasis 2	Yup, my husband and I both got the same "Hey girl" email. We were equally puzzled that anyone thought that was a good idea. It sounds condescending no matter what gender you identify as. It would only work with a friend who you knew would take it as a joke. Even then you might wanna think twice.

07-14-2017, 08:11 AM	#16330
DrNefario Wizard Posts: 2,207 Karma: 12029046 Join Date: Jan 2012 Location: UK Device: Kindle, Kobo Touch, Nook SimpleTouch	Maybe it's a clever way of selecting the right audience to actually click on the links: These books are people who don't mind being called "girl". Or maybe not.

07-14-2017, 09:48 AM	#16331
ferrywoman Groupie Posts: 169 Karma: 12429782 Join Date: Jan 2014 Device: Kobo Glo, Kindle Paperwhite 3, Kindle Fire HD, iPad Air 2	Their analytics can't possibly be that advanced when they can't even verify working promo codes.

07-14-2017, 02:13 PM	#16332
Purple Lady Grand Sorcerer Posts: 5,698 Karma: 16542228 Join Date: Feb 2010 Location: Pennsylvania Device: Huawei MediaPad M5, LG V30, Boyue T80S, Nexus 7 LTE, K3 3G, Fire HD8	I also got the email with hey girl. I wondered how Kobo would determine my gender because my name there is No Way. I looked at my account and you can give them your gender but it's optional. I don't know how they got that info because if I didn't have to give it I wouldn't have. If it was required I usually choose male.

07-14-2017, 07:54 PM	#16335
peachiekene Fanatic Posts: 572 Karma: 1972282 Join Date: Apr 2011 Location: Hampton Roads, VA, USA Device: kobo aura one, htc 10, kobo glo hd	My assumption would be this popular meme: http://knowyourmeme.com/memes/people/ryan-gosling Although, if they don't include Ryan Gosling in it, it doesn't make much sense. Oh, Kobo.

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