Amazon to "look the other way" for rooters.

[wodin]

Originally Posted by =X=

Yes. Any device that has 2.3 will work with Netflix. You will just have to get the APK outside of the Amazon store


No the verdict is still out on that until devs get their hands on one. It's actually "non techies" friendly since it does not require any trickery.

=X=

Since the release of Netflix 1.3 (and newer), it will run just fine on Froyo too. I'm not sure about 2.1 though.

[wodin]

Originally Posted by Dylrob

I've always felt these attempts to actively thwart consumers from hacking their own legally purchased hardware was just a waste of time and resources.

The NC is the most hackable tab available, You can even buy pre-hacked SD cards for it that you just pop into the slot and wallah! Instant hack.

[log]

Originally Posted by stonetools

Well, its one thing if you've priced the hardware so as to sell it at a profit. Then you've made your money, no matter what.
It's another thing if you've sold your hardware so as to enable content sales. Then you are screwed if the buyer takes your hardware , hacks it, and goes off to buy stuff from your competitor. Unfortunately, this is what happened to B&N.

As far as I can see, B&N got no benefit whatsoever from being open to rooting. Amazon has no doubt observed this and will take action accordingly. Regardless of their public statements, they will:

* block rooters if they can
* tolerate them where they must
* focus on their strategy (which is to build up their ecosystem, price aggressively , and do great customer service)

Best post in this thread

Anyone who thinks otherwise really shouldn't be taken seriously.

[Barty]

They may not go after rooters legally, but they're not making it any easier.

https://www.mobileread.com/forums/sho...d.php?t=151537

According to yifanlu in the kindle dev forum, rooting v4 is going to be tougher because it will require hardware exploit.

[kennyc]

Originally Posted by Barty

They may not go after rooters legally, but they're not making it any easier.

https://www.mobileread.com/forums/sho...d.php?t=151537

According to yifanlu in the kindle dev forum, rooting v4 is going to be tougher because it will require hardware exploit.

Well, um this thread is primarily about the Fire, and that thread specifically is not.

"I'm not going to talk about the Kindle Fire, as it obviously uses a different OS, so everything would be different there."

[kennyc]

Originally Posted by log

Best post in this thread

Anyone who thinks otherwise really shouldn't be taken seriously.

Well, I think otherwise as I've already said.

[stonetools]

This very good article expresses the Amazon strategy:

To Guarantee Profits, Amazon has to Build a Very Closed Ecosystem

If people start buying Kindle Fires and Kindles and buying/getting content elsewhere, Amazon will never make a profit.

This forces Amazon to do some interesting things -

Amazon has to lock users into its ecosystem. That’s why we have no ePub support. That’s why there is unlimited Cloud Storage for Amazon content but just 8 GB storage on the Kindle Fire. That’s why Kindle Fire doesn’t have an SD Card slot. That’s why Amazon has to build a custom version of Android and its own Android App Store.
Amazon has to figure out how to make money from content. Amazon has to ensure it makes money from content because it’s selling Kindles and Kindle Fires at a loss. It’s a painfully amusing situation - content owners themselves can’t make profits from their content and yet Amazon is expected to make a profit from its 30% cut.
Amazon has to figure out how to sell more and more things to users. Since there is no guarantee that selling content will make up for subsidized Kindles, Amazon has to sell people everything it can (including kitchen sinks and designer shoes).

Amazon wants to become ‘The One Shopping Destination’. However, it is taking such big risks to achieve this that it is putting itself into a position where it MUST become The One Shopping Destination.

A closed ecosystem is one way to try to guarantee things don’t go to Hell. Amazon is, perhaps to a larger degree than it realizes, trapping itself into this ‘Closed Ecosystem’ requirement. It’s already at a stage where it needs the Closed Ecosystem just to make a profit.

Every customer getting a subsidized Kindle or Kindle Fire has a ‘Delayed Gratification Tax’ attached to her. What happens if the Content Strategy fails? What if all these customers turn around and say – We never signed up for the ‘Delayed Gratification Tax’.

The funny thing about us (as humans and as customers) is that you can almost guarantee that all of us will forget we got a subsidized $199 Kindle Fire as soon as we get it. As soon as Kindle Fire is in our hands we will simply want content for free or for ridiculously cheap prices (perhaps not all of us, but enough of us to make profiting from content sales rather difficult).

LINK

This guy nails it, and that's exactly what happened with the NC. Techies got the NC because it was good hardware at a cheap price, rooted it and went off to buy non-B&N content elsewhere. B&N may end up going down because it can't make back in content sales what it lost on R&D costs for the NC. Amazon ain't interested in that, because it can't afford that. And it will take steps to make sure it doesn't HAVE to afford that.

[kennyc]

Bah, the guy's full of it. The Fire and new Kindles are no different than the previous ones. The average person will buy them and use them and buy books and movies and music from Amazon for the convenience, the support (nobody beats Amazon in that department) and selection. End of story. The kindle format is already "locked in" so that will keep the average person in their camp, but it really doesn't matter because the average person doesn't care as long as Amazon supplies the book, movie, music they want. And with the Library loans, they are set.

Sure the more tech-savy will root their Fires and Kindles and to do additional things with them but it'll be in the noise as far as the business model goes.

Amazon will continue to kick butt.


P.S. and just for the record, I own a Kindle2 but rarely use it, yet I buy virtually all my books from Amazon. Now I may be an anomaly but I doubt it. And that is exactly opposite of what that guy claims and you seem to have swallowed whole.

[RDaneel54]

Originally Posted by SCION

I threw mine in the cart last night and checked out without hesitation. My husband always says when I get a new toy I spend less time with him. I can imagine the look on his face when UPS keeps showing up in November.

Yeah, the Brown truck is sometimes a clue.

[OtterBooks]

The funny thing about us (as humans and as customers) is that you can almost guarantee that all of us will forget we got a subsidized $199 Kindle Fire as soon as we get it. As soon as Kindle Fire is in our hands we will simply want content for free or for ridiculously cheap prices

I'll forget that I got a subsidized product once I'm convinced that I have one to begin with.

Columnists/professional bloggers writing about a subsidized Fire as if it were an established fact when there are multiple, contradictory cost estimates from "experts" is the same as lying. Either that or it's a result of journalistic incompetence. Take your pick.

[Meemo]

Originally Posted by OtterBooks

You could always just pre-order it to make sure you're up in the queue in case it sells out. You have more than a month to reconsider.

And even after you receive it, you'll have until the end of January to return it if you don't like it, thanks to Amazon's holiday return policy.

How's that for enabling???

[kennyc]

Originally Posted by OtterBooks

I'll forget that I got a subsidized product once I'm convinced that I have one to begin with.

Columnists/professional bloggers writing about a subsidized Fire as if it were an established fact when there are multiple, contradictory cost estimates from "experts" is the same as lying. Either that or it's a result of journalistic incompetence. Take your pick.

Exactly! And also irrelevant. Just because a company decides to offer a loss-leader of subsidized product does not mean there is any obligation on the part of the customer.