New approach gaining momentum perhaps?

[sabredog]

This is an interesting article. It does not bombard the reader with industry's mantra of "piracy is bad" but rather reveals that the growing trend from authors is to accept piracy exists and to seek a better distribution model for ebooks, coupled with an improved fair use system and less rigid or no DRM.

Writer Max Barry, however, is among a growing band of authors who believe fighting piracy is self-defeating.

''Years of trying to force people to consume creative content in a way that suits producers best, not customers, has indoctrinated a generation into thinking that piracy is the best option. At this point there's even hardly any moral stigma left to it,'' Barry says.

''Piracy is a fact, it's a cost of doing business, and we need to be realistic about that. People will pay for creative content if they can do so legally and easily. People want to pay artists they like for work they enjoy.

''But they won't pay $30 for something that only works on a few devices, can't be copied into their computer for later viewing.''

http://www.watoday.com.au/entertainm...812-1iqmm.html

Not so sure about the article title though or that Amazon is now selling ebooks at at loss now that the agency model is firmly entrenched.