EPUB Logo Contest - Page 6

Worldwalker · 06-03-2010, 12:14 PM

Well, the epub logo needs to be about publishing, not just e. So there should be at least a suggestion of a book about it. I think my biggest objection to this steaming pile is the fact it's all e, no pub. And the "e" is just the naked letter, with no meaning attached; nothing hints that the "e" means "electronic" and not "European" or "eternal" or "eukaryotic".

The green is good. Read an ebook, save a tree. But it has to evoke books, not Enron.

Hamlet53 · 06-03-2010, 02:25 PM

Quote:

Originally Posted by Worldwalker

Well, the epub logo needs to be about publishing, not just e. So there should be at least a suggestion of a book about it. I think my biggest objection to this steaming pile is the fact it's all e, no pub. And the "e" is just the naked letter, with no meaning attached; nothing hints that the "e" means "electronic" and not "European" or "eternal" or "eukaryotic".

The green is good. Read an ebook, save a tree. But it has to evoke books, not Enron.

Exactly. Even if one assumes that the 'e' is for electronic nothing about it says books.

GeoffC · 06-04-2010, 05:06 AM

Quote:

Originally Posted by Hamlet53

Exactly. Even if one assumes that the 'e' is for electronic nothing about it says books.

I'm not even sure it says 'e';

looking at it another way produces a white "J" ....

mores · 06-04-2010, 05:11 AM

Quote:

Originally Posted by LDBoblo

In my experience on a panel, this sometimes comes from obvious non-designers pretending to be in touch with their imaginary audience. "I think this one will speak to the microcomputer terminal users out there by virtue of being geometric", says one, while the other says "Yes, and the green evokes radioactivity, which is popular with youth these days."

Heh heh

I also like it when customers do their own "market acceptance polls" ... "My wife thinks it needs more pink, and my brother-in-law says it needs to be bigger"

I said it's "okay", not knowing what other designs were ditched in favor of this. But I agree with you that it could be a lot better.

Steven Lyle Jordan · 06-04-2010, 11:32 AM

It's been suggested over at TeleRead that possibly focus groups should have been applied to this process... also suggestions that there may have been internal political issues at work, or an overemphasis placed on the winner's credentials. I don't have enough info to address the political or credentials issue, but I agree a larger focus group would have been advisable.

We do know that the IDPF gave itself about a week, 2 weeks max, to decide on a winner (so they could notify them in enough time for them to possibly attend their NYC conference). Is a week or so enough time to properly evaluate over 200 entries and pick a winner? In this case, I'd say "I don't think so."

I would also love to see the gamut of entries, along with their explanatory text... but now that the winner has been chosen, what's the chance the IDPF will allow anyone to second-guess them? I expect that unless all of the entrants decide to post their designs in one place for evaluation, we will never see most of them, and therefore never know what the winner beat.

(Oh... I'm sorry... I was supposed to have moved on. My bad.)

Logseman · 06-04-2010, 11:42 AM

So, i.e., as I see it, the winner logo is made by somebody who is a friend of someone else in the organisation (internal politics) and who can't be said "no" because s/he cries like a little child (credentials).

If relevant people (the biggest forum about the topic) tell them that they've chosen a crappy logo, they'd at least give it a second thought.

netseeker · 06-04-2010, 12:41 PM

Quote:

Originally Posted by GeoffC

I'm not even sure it says 'e';

looking at it another way produces a white "J" ....

According to the designer (Google translation of his blog post) it says definitely 'e'.

Quote:

Originally Posted by Logseman

So, i.e., as I see it, the winner logo is made by somebody who is a friend of someone else in the organisation (internal politics) and who can't be said "no" because s/he cries like a little child (credentials).

Thanks but i feel no need for a conspiracy theory.

nikkie · 06-20-2010, 10:25 PM

Very weird.

LDBoblo · 06-21-2010, 01:26 AM

Quote:

Originally Posted by nikkie

Very weird.

I wouldn't call it weird. Generic sure, but not weird.

There are many letters that can be made out this...here are just a few.

Nate the great · 10-15-2010, 09:22 PM

Who wants to see the alternatives?
http://idpf.org/events/presentations...10 Welcome.pdf
Look in the 6th and 7th slides.

JSWolf · 10-15-2010, 09:32 PM

Quote:

Originally Posted by Nate the great

Who wants to see the alternatives?
http://idpf.org/events/presentations...ook2010/DB2010 Welcome.pdf
Look in the 6th and 7th slides.

Can we have a URL that works?

Nate the great · 10-15-2010, 09:36 PM

It's fixed.

tubemonkey · 10-15-2010, 09:46 PM

The one chosen is actually the best of the bunch.

simplyparticular · 10-15-2010, 10:03 PM

Quote:

Originally Posted by tubemonkey

The one chosen is actually the best of the bunch.

Yeah - I think the limitations they put on the logo requirements pretty much doomed them to this kind of mix.

tubemonkey · 10-15-2010, 10:12 PM

Quote:

Originally Posted by simplyparticular

Yeah - I think the limitations they put on the logo requirements pretty much doomed them to this kind of mix.

Even without limitations, I still think it's an excellent logo - simple and elegant.

10-15-2010, 09:22 PM	#85
Nate the great Sir Penguin of Edinburgh Posts: 12,375 Karma: 23555235 Join Date: Apr 2007 Location: DC Metro area Device: Shake a stick plus 1	Who wants to see the alternatives? http://idpf.org/events/presentations...10 Welcome.pdf Look in the 6th and 7th slides. Last edited by Nate the great; 10-15-2010 at 09:36 PM.

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06-03-2010, 12:14 PM	#76
Worldwalker Curmudgeon Posts: 3,085 Karma: 722357 Join Date: Feb 2010 Device: PRS-505	Well, the epub logo needs to be about publishing, not just e. So there should be at least a suggestion of a book about it. I think my biggest objection to this steaming pile is the fact it's all e, no pub. And the "e" is just the naked letter, with no meaning attached; nothing hints that the "e" means "electronic" and not "European" or "eternal" or "eukaryotic". The green is good. Read an ebook, save a tree. But it has to evoke books, not Enron.

06-04-2010, 11:32 AM	#80
Steven Lyle Jordan Grand Sorcerer Posts: 8,478 Karma: 5171130 Join Date: Jan 2006 Device: none	It's been suggested over at TeleRead that possibly focus groups should have been applied to this process... also suggestions that there may have been internal political issues at work, or an overemphasis placed on the winner's credentials. I don't have enough info to address the political or credentials issue, but I agree a larger focus group would have been advisable. We do know that the IDPF gave itself about a week, 2 weeks max, to decide on a winner (so they could notify them in enough time for them to possibly attend their NYC conference). Is a week or so enough time to properly evaluate over 200 entries and pick a winner? In this case, I'd say "I don't think so." I would also love to see the gamut of entries, along with their explanatory text... but now that the winner has been chosen, what's the chance the IDPF will allow anyone to second-guess them? I expect that unless all of the entrants decide to post their designs in one place for evaluation, we will never see most of them, and therefore never know what the winner beat. (Oh... I'm sorry... I was supposed to have moved on. My bad.)

06-04-2010, 11:42 AM	#81
Logseman Orisa Posts: 2,001 Karma: 1035571 Join Date: Feb 2010 Location: Ireland Device: Onyx Poke 5	So, i.e., as I see it, the winner logo is made by somebody who is a friend of someone else in the organisation (internal politics) and who can't be said "no" because s/he cries like a little child (credentials). If relevant people (the biggest forum about the topic) tell them that they've chosen a crappy logo, they'd at least give it a second thought.

06-20-2010, 10:25 PM	#83
nikkie Guru Posts: 614 Karma: 73700 Join Date: Oct 2009 Location: WA, USA Device: Android, Kindle Paperwhite, lots of ancient readers	Very weird.

10-15-2010, 09:36 PM	#87
Nate the great Sir Penguin of Edinburgh Posts: 12,375 Karma: 23555235 Join Date: Apr 2007 Location: DC Metro area Device: Shake a stick plus 1	It's fixed.

10-15-2010, 09:46 PM	#88
tubemonkey monkey on the fringe Posts: 45,763 Karma: 158733736 Join Date: May 2010 Location: Seattle Metro Device: Moto E6, Echo Show	The one chosen is actually the best of the bunch.