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#1 |
Wizard
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Karma: 7068605
Join Date: Dec 2007
Device: Amazon Kindle Paperwhite, B&N Nook Colro
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B&N Bought YOUR info from Borders
If you are a Borders customer, then you will start getting emails from B&N soon, regardless of if you shopped there or not.
To opt out of this you need to go here, otherwise let the spamming begin: http://ebm.cheetahmail.com/r/regf2?a...66639891&n=100 |
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#2 |
Guru
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Karma: 1043626
Join Date: Dec 2010
Location: York, Pa
Device: Kindle Paperwhite 11th Generation
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I got the email yesterday. I thought it was nice that they came right out and said they bought the information to try and win new customers. No beating around the bush or trying to sugar coat it
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#3 |
Wizard
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Karma: 7068605
Join Date: Dec 2007
Device: Amazon Kindle Paperwhite, B&N Nook Colro
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I never got an email lol. I found out about it on my stations news program when I was switching it
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#4 |
Professional Contrarian
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Karma: 3289631
Join Date: Mar 2009
Device: Kindle 4 No Touchie
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I don't see why B&N would be more likely to spam you than Borders did.
And yep, they got your data. This is how the world works now; unless you are extremely paranoid, everything you do and buy on the Internets can be tracked and data-mined for corporate purposes. |
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#5 |
Wizard
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Karma: 2979086
Join Date: Nov 2010
Device: Kindle 4, iPad Mini/Retina
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Our personal data had its IPO years ago.
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#6 |
Wizard
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Karma: 4748723
Join Date: Dec 2007
Device: Kindle Paperwhite
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My Borders info consists of "Hasn't bought anything here in years."
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#7 |
Writer
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Karma: 65586
Join Date: Aug 2010
Location: New York
Device: Nook "1st Edition" Wireless, Nook4PC, NookStudy, Kindle4PC
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Since I'm a customer at any place that is a combination of bookseller and ereader device seller, anyone who buys and sells anyone, goes bankrupt, or whatever, is going to generate mail straight to my inbox. While Borders was disintegrating, I got plenty from them and then from Kobo when Borders moved all of its ereader accounts over there, and now I'll get more from B&N. Since at this point (Nook owner) I do get semi-regular email from B&N, I have to say that most of it is simply purchase confirmations. I could remove my name from what they got from Borders, but I'm kind of curious to see what they'll do once they get rolling. Maybe there will be a freebie or two in there - quien sabe? Anyway, someone was going to buy those lists and Borders' liquidator had every right to sell them. Some of what was netted on the liquidation will go to pay all those publishers (and thereby authors) who were hurt by the Borders mess, so that's fine with me.
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#8 |
Wizard
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Karma: 3790058
Join Date: Oct 2010
Location: NYC
Device: Kindle Paperwhite, Sony 650
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I would like to get outraged about this, but since I was already a customer of *both* B&N and Borders, I don't see how I can. I only hope that they do the proper data-cleaning so I don't get the same emails twice.
eP |
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#9 |
Guru
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Karma: 1043626
Join Date: Dec 2010
Location: York, Pa
Device: Kindle Paperwhite 11th Generation
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[QUOTE=Ken Irving;1771711] I could remove my name from what they got from Borders, but I'm kind of curious to see what they'll do once they get rolling.[QUOTE]
I never though about it that way, maybe they will offer some really nice deals to convert us ![]() |
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#10 |
Spork Connoisseur
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Karma: 16780603
Join Date: Mar 2011
Device: Nook Color
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Hope they can convert some people. I imagine they'll have some kind of sale or coupon for the Borders customers who go to the green side.
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#11 |
Groupie
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Karma: 660
Join Date: Aug 2009
Location: Spearfish, SD, USA
Device: Sony PRS-505
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I chose to opt out, since there isn't a B&N within a 100 miles of my home. The closest Borders (50mi away) was one of the locations bought by Books a Million. But if there had been one near me, I would have remained in since I shopped the store when I lived near one.
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#12 | |
Wizard
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Karma: 6824104
Join Date: May 2011
Location: Southeastern Kentucky
Device: KK3G, KPW1, Sony PRST1, Sony PRS350, iPod Touch 5G
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There was an interesting article in the Wall Street Journal today.
Quote:
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#13 |
DRM killer
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Karma: 793120
Join Date: Oct 2010
Location: Just northeast of Atlanta, GA
Device: ASUS Transformer Prime (Sold: Nook, Kindle 3, Nook Color, Nook STR)
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So he's saying they didn't say "we were court ordered to give you the option to opt out" but are still giving people the option to opt out?
Ummmmm... so he's mad about how they wrote it even though they specifically said "here's how you can opt out" right in the emails? Really? That seems kind of... nit-picky. I can see why a sex offender needs to notify the neighbors when they move into town but someone getting mad because "they didn't tell you the courts made them give you the option to opt out!!!!! :angrytempertantrumface:" Seems a bit childish. Perhaps I'm totally missing the intent here, I did just lightly scan the WSJ article. Last edited by Grimm; 10-05-2011 at 12:33 AM. |
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#14 | |
Professional Contrarian
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Karma: 3289631
Join Date: Mar 2009
Device: Kindle 4 No Touchie
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Quote:
B&N also only gave him a few hours review the text of the email, ignored some changes, and were a bit rude as well. IMO it's not a big deal, just the usual corporate back-biting. |
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#15 |
Literacy = Understanding
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Karma: 59674358
Join Date: Dec 2007
Location: The World of Books
Device: Nook, Nook Tablet
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Interesting. People who were on Borders list supposedly were interested in and bought books. B&N sells books. Why the outrage over B&N but the willingness to be on Borders' list when Borders was alive?
More interesting, at least to me, however, is that book lovers/buyers are upset about B&N taking over the Borders email list but there is no similar outrage regarding Amazon's new Silk browser, which is integral to Amazon's new Fire tablet, and which tells Amazon what stores you shop at, what you buy at those stores, and what price you are willing to pay for your purchases at those stores. Seems to me that Amazon's Silk is much more intrusive and a greater violator of privacy than the B&N email list. |
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