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Old 12-10-2009, 10:07 PM   #122
kennyc
The Dank Side of the Moon
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Posts: 35,922
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Join Date: Sep 2009
Location: Denver, CO
Device: Kindle2 & PW, Onyx Boox Go6
Quote:
Originally Posted by charleski View Post
The principal cost is simply the cost of generating and promoting the work itself - paying the author's advance, editing the text as necessary, commissioning cover art, etc. Actual manufacturing costs represent only around 15% of the price of a physical book, which is why it's reasonable to expect ebooks to retail at a discount of 20-30%.

See above, and frankly this myth has been debunked several times on this forum and elsewhere. eBooks do represent a saving on costs and overheads, but not nearly to the degree that some people seem to imagine, and much of the saving comes at the distribution and retail end, which is covered by the 55% the publisher never sees.
I don't believe it. With printing, distribution, stocking, returns. I don't believe it for a second.
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