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Originally Posted by ilovejedd
Reckon that's intentional. If $0.99 was standard pricing (and with Amazon's minimum $0.30 cut, I don't see single issues going half that), there's no pressure to buy immediately.
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No pressure to buy immediately, but I would be much more likely to go mindlessly buy a comic when I'm thinking of it rather than waiting on a sale (that I may miss altogether).
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The limited time sales are a good way to boost revenue and highlight select characters, series, imprints, etc.
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That's true, which is why I specified decade old comics. In general, collections of old comics go on sale. Individual issues not so much. Most of them aren't even remembered and are unlikely to be highlighted.