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Old 05-25-2011, 08:29 PM   #93
Hoyt Clagwell
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Posts: 301
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Join Date: Mar 2011
Device: The blue one next to the fish.
Quote:
Originally Posted by chas0039 View Post
I am pondering the fact that they are promoting this as a stripped down eReader for those who don't want frills, but they are pricing it $10 under the regular nook and $25 more expensive than the Kindle, which is hardly stripped down. As has been the case since inception, B&N seems to be clueless as to what their customers want, hence their very expensive marketing campaign that barely gets them 25% of the market.

It is unfortunate, as I like my nook since I rooted it. I just see know point in this new version. It reminds me of a solution to a problem that doesn't exist.
From what I have read they are not promoting the device as a stripped down reader. They are promoting the device as simpler to use. Thus the name The Simple Touch Reader. Using the dictionary for example. On the old nook when I want to look up a word I have to select the nook icon, then scroll down till I find Look up Word. Then use the arrow keys to select the word. Then select Look Up. With the new nook one just taps their finger on a word for a few seconds and a screen pops up and you can click on the definition. Much simpler. Plus the new device has the better pearl screen and is a lot lighter then the old device. Perhaps B&N has received feedback from their customers that asked we want a lighter reader that is easier to use and with a better screen. If that is the case B&N delivered.
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