Amazon Kindle, Bienvenido a Mexico!

[Alexander Turcic]

Clearly, Amazon wants to think global. Just when we learned about Amazon's plans to expand their Kindle operations to Russian, Indian and Chinese markets, the company announced this week the launch of its Mexico Kindle Store. Also, e-book fans in Mexico can now buy the Kindle and the Kindle Paperwhite locally at Gandhi for 1399 Mexican pesos ($105) and 2399 pesos (~$180) respectively.

“The vast majority of Mexicans do not have access to a bookstore in their town, so we’re happy to launch the Mexico Kindle Store today and bring a huge bookstore with over 2 million titles to anyone with an Internet connection,” said Pedro Huerta, Director of Kindle Content, Latin America. “We are also excited to bring Kindle and Kindle Paperwhite to Mexico at Gandhi stores. Kindle Paperwhite offers an unparalleled reading experience, with a display that reads like real paper, an innovative built-in front light, a small and light-weight design and 8 weeks of battery life so customers can easily dive into their favorite books.”

Quite consequently the Kindle Direct Publishing platform is now available to Mexican authors and publishers as well.

“Mexican authors and publishers can now self-publish their books in the new Mexico Kindle Store with KDP, making their books available to customers in Mexico and all over the world,” said Pedro Huerta, Director of Kindle Content, Latin America. “KDP is a powerful, self-service platform that allows authors to boldly experiment and fulfill their dreams of publishing. We’ve already seen many Spanish-language authors experience great success using the platform, and, in fact, there are many KDP titles in the Mexico Kindle Store already.”

[via Teleread]

[image: arvind grover / flickr]

[speakingtohe]

Expanding into the North American market it seems.

A good thing overall I think and perhaps not that easy to do.

Helen