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Old 04-21-2011, 10:02 PM   #1
arcadata
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Free - Preface and Chapter 1 (Kindle) The Network Imperative: Community or Contagion?

The Network Imperative: Community or Contagion? by Yoram (Jerry) Wind and Paul R. Kleindorfer is free at the US Kindle store

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This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version.

The rising importance of networks creates challenges and opportunities for business enterprises. On the one hand, networks lead to contagion and other risks, as seen in the spread of the 2008 global financial crisis. On the other hand, networks present opportunities for building community, as in the rapid rise of companies such as eBay, Google, Facebook, and other network-based enterprises. In this chapter, the authors point out that network-based models for business challenge the traditional view of capabilities and strategies that are the focus of most management thinking, making it clear that the opportunities and threats presented by networks cannot be ignored.
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Old 04-21-2011, 10:09 PM   #2
Loosheesh
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Just a heads-up: this book has only 567 locations and seems to be the Preface and Chapter 1 of The Network Challenge: Strategy, Profit, and Risk in an Interlinked World (which costs $38.39 )
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Old 04-21-2011, 10:58 PM   #3
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The old bait and switch? I thought that was outlawed? Sounds like something I might want to read and so I will.

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Old 04-22-2011, 01:23 AM   #4
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Yeah, it was free back in '09. It's just the intro and one chapter (as it shows on the cover).
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