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Old 04-04-2011, 03:41 AM   #1
ATDrake
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Free book (nook/Kindle) - Your Brain and Business [Business Science Self-Help]
Your Brain and Business: The Neuroscience of Great Leaders by Srinasavan S. Pillay, is a pop-science-derived business self-help book, free courtesy of publisher FT Press.

Currently free from B&N and slated for free @ Amazon (linked for your pricedrop-check convenience).

It's the only new one out of today's lot and pairs nicely with this week's Brains: How They Work repeat and last week's Pictures of the Mind neuroscience offering, also from FT Press. It's like they're trying to mash-up their subgenres of business advice and pop-science writing.

Description
Everything you do as a leader is based on brain performance. Decision-making. Communication. Motivation. Empathy. All of it.

Building on new advances in brain science and neuroimaging, leaders and coaches are discovering powerful new ways to improve your brain’s performance in real-world business environments. In this book, executive coach and Harvard brain-imaging researcher and psychiatrist Srinivasan S. Pillay reveals these strategies, explains the scientific principles they’re based upon, and shows you exactly how to put them to work. Your brain is your #1 asset. Optimize it to win with Your Brain and Business!

What does neuroscience have to do with leadership? Everything.

Recent advances in brain science and neuroimaging can dramatically improve the way leaders work with colleagues to drive successful change. As the brain is increasingly examined in the context of personal and organizational development, remarkable insights are being uncovered: insights that are leading to powerful new strategies for improving business execution.

In Your Brain and Business, Harvard psychiatrist, brain-imaging researcher, and executive coach Srinivasan S. Pillay illuminates the rapidly emerging links between modern brain science and the corner office. He reveals powerful ways that neuroscientific insights can be used in practical ways by today’s executives and presents new lessons for coaches who want to help their clients overcome common leadership problems.

Discover how leaders and coaches worldwide are already applying this knowledge to dramatically improve personal performance--and learn how you can do it, too.
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Old 04-05-2011, 05:13 AM   #2
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Now dropped to free for Kindle. As long as you're not Canadian.

Looks like this is going to be another one of those batches of FT Press books not free for us, unless they're just concentrating on setting the US prices first, since all that religious Tyndale House stuff is also showing as non-free after the US drop. Or maybe they're excluding Canada, too.

ETA: Never mind. FT & Tyndale still giveth unto us. Zondervan, not so much.
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Old 05-23-2011, 12:05 AM   #3
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Old 05-23-2011, 04:08 AM   #4
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Old 05-23-2011, 10:11 AM   #5
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Old 05-25-2011, 12:41 PM   #6
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Old 11-14-2011, 01:36 PM   #7
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Free again @ Amazon and B&N.
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Old 02-20-2012, 06:40 PM   #8
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Free again @ Amazon and B&N.
repeat, both locations
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