Datalogics adds Sony DADC's DRM to its offerings

[AnemicOak]

Datalogics, provider of Adobe Reader Mobile SDK and other Adobe offerings has added Sony DADC's eBook DRM solution to their offerings.


Sony DADC Announces Collaboration with Datalogics
http://www.digitalbookworld.com/2016...th-datalogics/

“This collaboration with Datalogics is the keystone to the architecture we’re building to support the roll-out of URMS across the written content ecosystem,” said Spiros Rally, VP of DigitalWorks at Sony DADC. “We’re delighted they share our vision of user-friendly DRM for producers and consumers.”

“Partnering with Sony DADC is exciting on multiple levels,” states Datalogics CEO, Kevin McNeill. “URMS allows us to provide the flexibility that our customers are requesting. By offering a secure, flexible solution in this consistently evolving industry, we will enable our customers to reach higher technological standards and continue to exceed their goals.”

[JSWolf]

It won't sell. Nobody has a program/app to display this garbage.

[crossi]

User friendly DRM? Isn't that an oxymoron?

[shalym]

Is this like the watermarking that Pottermore uses?

Shari

[jhowell]

From this Sony document:

Sony DADC’s User Rights Management Solution (UMRS) is a new service that offers the best of breed in the two most critical aspects of Digital Rights Management: security and flexibility.

Strength
There are many tools currently available to easily circumvent current DRMs. We call these “one-click” hacks and they contribute to widespread piracy. Sony DADC’s solution keeps easy “one-click” hacks off the market because URMS is “renewable.”

Convenience
It’s a lightweight, API-based solution both for encryption and decryption - you don’t need to license a server. It’s designed to work with the Readium Foundation’s open-source e-reading rendering engine allowing reading app developers to have a seamless experience for their users. Sony DADC and its partners have dedicated resources to help deploy URMS in your distribution or reading environment.

Flexibility
This is perhaps the most important characteristic of URMS. URMS can do everything from ruthlessly lock a file down, to enable a wide ranging of sharing options, whether for paying consumers or for free distribution, for educational, professional, corporate, library and retail use-cases, supporting pay-per-download or subscription. Content owners have an endless array of choices to support current and future business models and marketing and promotional strategies.

[shalym]

So it looks like it *isn't* what is in use on Pottermore. In fact, it looks like this scheme assumes (requires?) that the e-reader has an always-on connection to the Internet.

Kill it with fire.

Shari

[Nate the great]

Originally Posted by JSWolf

It won't sell. Nobody has a program/app to display this garbage.

And that's why it's only being used in cases where the content can remain inside a walled garden.

See Bluefire and iFlipd:
http://the-digital-reader.com/2016/0...adc-ebook-drm/

[AnemicOak]

Originally Posted by shalym

Is this like the watermarking that Pottermore uses?

Shari

IIRC the DRM Pottermore uses is from BooXtream.

[ShellShock]

Originally Posted by jhowell

From this Sony document:

There are many tools currently available to easily circumvent current DRMs. We call these “one-click” hacks and they contribute to widespread piracy.

Emphasis is mine. I would like see their evidence for that. Have they quantified the contribution of "tools" to widespread piracy? E.g., is it 1%, 10%, 100% extra piracy because of the availability of these tools?

Also, they imply that their new URMS won't be hacked too, but I am sceptical.

[MGlitch]

As long as there is a company willing to pay for a DRM scheme, there will be companies claiming to have a hack proof scheme available or 'in the works'. Look at the DVD industry, I don't know if they're still trying but at one point it seemed every few months there would be some new scheme and within a short time it would have been figured out and the cycle would begin anew. I'd wager they lost more in trying to prevent piracy than they actually did from piracy. Noting that some amount of the pirated movies wouldn't have been purchased no matter what.