SONY Drops Price on all its readers 300/600/900 - Page 2

fjtorres · 07-01-2010, 05:25 PM

Quote:

Originally Posted by BenLee

Man, how long is this "war" going to last?

Until the hardware-only vendors get out of the US market or B&N goes Chapter 11, whichever comes first.

phenomshel · 07-01-2010, 05:30 PM

Quote:

Originally Posted by BenLee

Man, how long is this "war" going to last?

Seems like all these companies are scrambling to get that next generation eReader out there in the upcoming months. And then what after that? Will there be another price reduction a few months later and the cycle continues?

I wish someone would just make a really kickass device that blows the competition away. Then maybe we would have some "peace" time for a few months.

Nah, peace is highly overrated! I like watching this.

switchman2210 · 07-01-2010, 05:45 PM

Quote:

Originally Posted by BenLee

Man, how long is this "war" going to last?

I think pricing will stabilize around these points for ~ the next year. During that time, volume should be ramping up which will drive component pricing lower. In 2011, I believe units designed for the education market will begin to arrive at quality/ruggedized level that can be deployed in the higher education market

switchman2210 · 07-01-2010, 06:23 PM

Quote:

Originally Posted by fjtorres

Until the hardware-only vendors get out of the US market or B&N goes Chapter 11, whichever comes first.

I am hoping the hardware only vendors are the ones to survive. I want to be able to purchase a eBook from any source and it will run on my hardware platform of choice. I refuse to be locked into a single source for my books. I have yet to purchase a reader as I wanted a bigger screen than 6” I was hoping to go the IREX 800 route, but they never had any at my local Best Buy to try. For me, the 8 inch screen is my minimum for pleasure reading. More words on the screen at the larger font size.

There are still major issues to be solved yet in the whole ebook world vs paper world.

One major problem I see is the whole DRM scheme. While I do not like DRM, I do not see the publishers giving up on it for books anytime soon. I also do not believe it can ultimately be left to individual companies to support their on methods. To easy for a single company issue causing loss of all access to all of the books I have purchased. I believe there will have to evolve some public key encryption method that all of the publishing houses support.

GlenBarrington · 07-01-2010, 06:34 PM

Quote:

Originally Posted by BenLee

Man, how long is this "war" going to last?

Seems like all these companies are scrambling to get that next generation eReader out there in the upcoming months. And then what after that? Will there be another price reduction a few months later and the cycle continues?

I wish someone would just make a really kickass device that blows the competition away. Then maybe we would have some "peace" time for a few months.

Well, that's exactly the scenario that the camera manufacturers followed five years ago. (including Sony, so they ought to be mentally and emotionally prepared not to weaken or blink). Of course, this price/technology war drove some long time manufacturers out of business.

If this turns out to be the case, be prepared for some of your favorite smaller manufacturers to disappear.

cfrizz · 07-01-2010, 07:11 PM

Consumer Electronics companies don't operate that way Ben. You simply have to pick the best device that fits your needs at the time & forget about the latest & greatest next year.

Otherwise, you will either be in a permanent holding pattern or bankrupt upgrading every year!

Fbone · 07-01-2010, 08:35 PM

The PRS 300 should have been less than $149. Doesnt make it stand out at that price.

Still waiting for $99.

Ervserver · 07-02-2010, 01:07 AM

I probably won't get a new reader until some magazine or newspaper offers one free with a paid subscription

Sweetpea · 07-02-2010, 02:13 AM

I wonder when the prices in Europe will drop? I mean, a difference of $250 and €250 is explainable (taxes mostly). But a difference of $199 and €250 isn't...

sabredog · 07-02-2010, 05:01 AM

An online store here in Australia are still selling PRS-600's for AU$550 and the PRS-300 for AU$465. Any which way you look at that, buying O/S and paying for postage costs is a far, far cheaper option.

Sweetpea · 07-02-2010, 05:32 AM

Quote:

Originally Posted by sabredog

An online store here in Australia are still selling PRS-600's for AU$550 and the PRS-300 for AU$465. Any which way you look at that, buying O/S and paying for postage costs is a far, far cheaper option.

Yep. It's not explainable anymore with simply saying: but you have to pay VAT!

yagiz · 07-02-2010, 06:15 AM

I'll be travelling to the US pretty soon so who knows maybe I'll give in and buy a new one. However I'm mostly waiting for something that's going to be "better enough" than my good old PRS 505 to deserve the price tag. The only aspect attractive enough that I see with the current models is 900's size. Touch screen, wireless or capacity, I don't care much.

Somebody mentioned the "new e-Ink" screens, earlier on. Can anyone give me or point me to some information about this technology please?

fjtorres · 07-02-2010, 07:47 AM

Quote:

Originally Posted by yagiz

Somebody mentioned the "new e-Ink" screens, earlier on. Can anyone give me or point me to some information about this technology please?

Here you go, straight from the horse's mouth.
(eewww! Who comes up with those phrases?

)
http://www.businesswire.com/portal/s...84&newsLang=en

flyash · 07-02-2010, 07:58 AM

Quote:

Originally Posted by sabredog

An online store here in Australia are still selling PRS-600's for AU$550 and the PRS-300 for AU$465. Any which way you look at that, buying O/S and paying for postage costs is a far, far cheaper option.

I think that's why quite a good number of e-readers sold by Americans in this forum's flea market are purchased by overseas buyers.

stargazertony · 07-02-2010, 08:27 AM

Quote:

Originally Posted by BVLarson

$99 ereaders for all! We are on the way down, and its a burger war for sure. Let the magic of competition work its wonders. Amazon has had a lock on this market long enough.

Well, I'm not quite sure we have the "magic of competition" going on here. This type of magic can have have disastrous effects for the consumer. The big guys with deep pockets can lower their price, for awhile, so much that it drives the little guys out of business or makes companies that might be developing really innovative products to stop development. Not many of the smaller companies have lowered their prices yet.

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07-01-2010, 07:11 PM	#21
cfrizz Wizard Posts: 1,531 Karma: 34583358 Join Date: Dec 2009 Location: Quincy, MA Device: Samsung 54A, Kobo Libra H2O, Samsung S6 Lite	Consumer Electronics companies don't operate that way Ben. You simply have to pick the best device that fits your needs at the time & forget about the latest & greatest next year. Otherwise, you will either be in a permanent holding pattern or bankrupt upgrading every year!

07-01-2010, 08:35 PM	#22
Fbone Is that a sandwich? Posts: 8,189 Karma: 100500000 Join Date: Jun 2010 Device: Nook Glowlight Plus	The PRS 300 should have been less than $149. Doesnt make it stand out at that price. Still waiting for $99.

07-02-2010, 01:07 AM	#23
Ervserver Wizard Posts: 2,624 Karma: 1008294 Join Date: Dec 2007 Location: Iowa, USA Device: Nook Simple Touch	I probably won't get a new reader until some magazine or newspaper offers one free with a paid subscription

07-02-2010, 02:13 AM	#24
Sweetpea Grand Sorcerer Posts: 9,707 Karma: 32763414 Join Date: Dec 2008 Location: Krewerd Device: Pocketbook Inkpad 4 Color; Samsung Galaxy Tab S6	I wonder when the prices in Europe will drop? I mean, a difference of $250 and €250 is explainable (taxes mostly). But a difference of $199 and €250 isn't...

07-02-2010, 05:01 AM	#25
sabredog Geographically Restricted Posts: 2,629 Karma: 14933353 Join Date: Dec 2008 Location: Perth, Australia Device: Sony PRS-T3, Kindle Voyage, iPad Air2, Nexus7v2	An online store here in Australia are still selling PRS-600's for AU$550 and the PRS-300 for AU$465. Any which way you look at that, buying O/S and paying for postage costs is a far, far cheaper option.

07-02-2010, 06:15 AM	#27
yagiz http://is.gd/4flJX Posts: 134 Karma: 422 Join Date: Jan 2008 Device: Sony PRS-505, iPhone 3G	I'll be travelling to the US pretty soon so who knows maybe I'll give in and buy a new one. However I'm mostly waiting for something that's going to be "better enough" than my good old PRS 505 to deserve the price tag. The only aspect attractive enough that I see with the current models is 900's size. Touch screen, wireless or capacity, I don't care much. Somebody mentioned the "new e-Ink" screens, earlier on. Can anyone give me or point me to some information about this technology please?

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