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Old 03-07-2012, 11:55 AM   #1
K. Molen
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Is Google ignoring agency pricing?
I was doing some comparison shopping between Google Play and Amazon and noticed several instances where Google was cheaper than Amazon on books where Amazon had their "This price was set by the publisher" disclaimer.

These examples are all books by Nick Hornby:

High Fidelity: $13.99 at Google vs. $16.07 at Amazon
Juliet Naked: $13.99 at Google vs. $16.20 at Amazon
A Long Way Down: $12.99 at Google vs. $15.04 at Amazon
How To Be Good: $13.99 at Google vs. $16.20 at Amazon

If the publisher is setting those prices at Amazon, why not at Google?

edit: Hmm... I just noticed that the pricing at Google Play is in Canadian dollars, whereas the Amazon pricing obviously is in US dollars. Amazon.ca doesn't have a Kindle store.

I wonder if perhaps it's only in the states that book sellers have to obey agency pricing, giving Google the opportunity to undercut Amazon in Canada and other places that don't have a local Amazon Kindle store.

Could someone in the states post what pricing they see for those Hornby books at Google Play?
Last edited by K. Molen; 03-07-2012 at 12:01 PM.
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Old 03-07-2012, 12:03 PM   #2
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Quote:
Originally Posted by K. Molen View Post
Could someone in the states post what pricing they see for those Hornby books at Google Play?
High Fidelity: $12.99 at Google vs. $12.99 at Amazon
Juliet Naked: $12.99 at Google vs. $12.99 at Amazon
A Long Way Down: $11.99 at Google vs. $11.99 at Amazon
How To Be Good: $12.99 at Google vs. $12.99 at Amazon


Does Amazon still tack on a Whispernet surcharge (or what ever they called it) in Canada?
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Old 03-07-2012, 12:05 PM   #3
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Kobobooks and B&N have the same prices as Google. Perhaps the prices on these changed recently and Amazon hasn't updated.
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Old 03-07-2012, 12:05 PM   #4
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It might also be the case that it's a book with a different publisher in Canada than the US. Amazon will be showing the Canadian publisher's price; Google is probably showing the US publisher.
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Old 03-07-2012, 12:40 PM   #5
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Quote:
Originally Posted by AnemicOak View Post
High Fidelity: $12.99 at Google vs. $12.99 at Amazon
Juliet Naked: $12.99 at Google vs. $12.99 at Amazon
A Long Way Down: $11.99 at Google vs. $11.99 at Amazon
How To Be Good: $12.99 at Google vs. $12.99 at Amazon
Interesting. I didn't realize that Amazon showed different pricing depending on where you're located. Thanks for taking the time to look up those prices.

Quote:
Originally Posted by AnemicOak
Does Amazon still tack on a Whispernet surcharge (or what ever they called it) in Canada?
I don't know. How can I tell?

edited to add: Amazon says delivery is free. To quote them: "$16.07 includes applicable taxes & free international wireless delivery via Amazon Whispernet"

Instead of including it in the posted price, Google adds sales tax upon checkout, so that would also contribute to making the at-a-glance comparison a bit skewed.
Last edited by K. Molen; 03-07-2012 at 01:43 PM.
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