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Old 04-07-2024, 09:59 PM   #1
ZodWallop
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Kobo has ended their partnership with Walmart

I haven't been able to find any articles on this. But I just signed in to the Kobo website on a new laptop and was met with a message saying Kobo ended their partnership with Walmart. I didn't think to take a screenshot. Anyone have anything further?

Anyway, not a shock. Walmart had a good idea, but in Google fashion, they launched a program and then immediately lost focus on it.
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Old 04-07-2024, 11:26 PM   #2
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I just signed in and didn't receive a notification.
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Old 04-08-2024, 04:51 AM   #3
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I never knew they had one.
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Old 04-08-2024, 05:31 AM   #4
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Originally Posted by ZodWallop View Post
I haven't been able to find any articles on this. But I just signed in to the Kobo website on a new laptop and was met with a message saying Kobo ended their partnership with Walmart. I didn't think to take a screenshot. Anyone have anything further?

Anyway, not a shock. Walmart had a good idea, but in Google fashion, they launched a program and then immediately lost focus on it.
I just had a look at Walmart and they still have Kobo Readers for sale.
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Old 04-08-2024, 06:08 AM   #5
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I just checked the U.S. site, and the NIA was the only reader sold and shipped by Walmart.
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Old 04-08-2024, 06:36 AM   #6
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I just checked the U.S. site, and the NIA was the only reader sold and shipped by Walmart.
I didn't notice that. Well spotted.
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Old 04-08-2024, 09:09 AM   #7
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The kobo.com US login page no longer presents Walmart as the default option. You have to drill down into other options to find it. No notice upon login but I never used the Walmart option for logins so I think that isn't surprising.
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Old 04-08-2024, 09:39 AM   #8
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Is this notice to users of the Kobo (for PC) tool or using a web browser login?

(I have been using Walmart payment linking to buy books from Kobo. This will add another account with my payment data at risk . )
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Old 04-08-2024, 10:38 AM   #9
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Well that's a shame. I know they hadn't focused on it in some time (I stopped being able to find Walmart Ebook/Kobo gift cards in physical stores over a year ago, and had to start buying them digitally), but their products were still available. On the Kobo subreddit I had largely encouraged US customers to order their Kobo through Walmart rather than directly through Rakuten, as they seemed to have a better delivery/distribution system, and fewer headaches for returns/exchanges.

I think this will hurt Kobo's US presence long-term. It's especially a shame that this happens right before the color Kobo's launch, because that could've potentially made them the first widely-available color e-ink device on the market.

What is the impact to those who had their Kobo account linked to a Walmart account? My first Kobo, a Clara HD, was through Walmart, and as a result whenever I buy a book from Kobo--even directly from Kobo's site, or from the Kobo Android app--I still get a Walmart digital receipt in my inbox. Hoping this doesn't cause any longterm entanglement headaches. I have always purchased books from Kobo, not "Walmart Ebooks", but there still seems to be that backend association.

Also, I notice that the Walmart Ebooks page now seems to be broken:
https://walmartebooks.kobo.com/hc/en-us
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Old 04-08-2024, 12:38 PM   #10
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Won't hurt 'em. Amazon is the everything store.


https://www.amazon.com/stores/Kobo/p...C?ref_=ast_bln
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Old 04-08-2024, 05:48 PM   #11
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It looks like you can still buy e-gift cards from Walmart, that all I use them for.
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Old 04-08-2024, 06:55 PM   #12
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Well, that's a shame - it seemed like it would have been a good chance to grow but not sure Walmart put much effort or consistency in it, so it's probably not a growth enough for partnership for Kobo
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Old 04-08-2024, 07:52 PM   #13
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The thing I liked, was being able to touch one before buying (ordering, as not all models were on display).
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Old 04-08-2024, 08:31 PM   #14
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Is this notice to users of the Kobo (for PC) tool or using a web browser login?
I installed Linux on a laptop and saw the message as I logged in using Firefox the first time.

Maybe try logging out and log in again and see if you see the message. I tried with no luck, probably because they already showed me the message.

I tried searching again and all that came up is a post from GoodeReader.
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Old 04-09-2024, 06:09 PM   #15
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I was using the desktop app, and it finally showed when I tried to login to buy a title.
Who knows why? Or local Walmart now has so many items under lock and key, it makes it a pain when you want something.
(the Kobo display was about 4', shelf, but the stock may have been underneath)
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