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Old 05-01-2010, 09:02 AM   #1
KarateMonkey
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Sony Readers for 50% off at Borders

I happened to stop into the local Borders (Gurnee, IL) last night, saw that they had a display of Sony ereaders up with a sign up saying that they were 50% off. It looks like you have to have their rewards card, which I believe is free. I'm not sure what other fine print is involved.

Hope this helps someone.
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Old 05-01-2010, 11:21 AM   #2
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So, think this means Borders is getting ready to stock a new reader instead? Or that Sony is dumping these for a new model soon?
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Old 05-01-2010, 11:29 AM   #3
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Or Borders is going out of business.


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Old 05-01-2010, 01:03 PM   #4
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I know the new Kobo reader is supposed to be available at Borders soon. I want to say within the next few weeks, but certainly this summer.
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Old 05-01-2010, 01:29 PM   #5
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I just called my local Borders at Altamonte Springs, FL and they have the Sony readers at regular prices - the Touch is $299 and the Pocket $199, so no clearance sale there (unfortunately).
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Old 05-01-2010, 02:57 PM   #6
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I saw the handful of accessories they have left on the website are 50% off, maybe the sign was for that?

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Old 05-01-2010, 03:20 PM   #7
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The sign at ours said 50% off sony readers for Borders members. I didn't check out the fine print, so who knows what they're hiding there, but I'm pretty sure the display was only set up with readers.
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Old 05-01-2010, 04:06 PM   #8
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Or Borders is going out of business.


Don
Borders went belly up in the UK a while ago now. Fingers crossed for you chaps across the pond.
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Old 05-01-2010, 04:47 PM   #9
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I checked online, and they have some covers, etc., half-price, but not the Readers themselves.

And yeah, the Borders Rewards card is free, and one of the few "loyalty card" programs I'll tolerate. I think my all-time best win with it was buying the complete Man From U.N.C.L.E. TV series on DVD, with a 40% off coupon, when they were giving triple rewards points. Come to think of it, maybe I'm why Borders is in trouble.
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Old 05-01-2010, 06:15 PM   #10
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I saw today that my local Walmart store has lowered the price of the PRS-300 to $148.00. The price for the PRS-600 hasn't changed.
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Old 05-01-2010, 09:14 PM   #11
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My understanding is that Borders owns the online Kobo book store.
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Old 05-02-2010, 01:48 AM   #12
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I will repeat that I saw covers for 50% today, but no readers.
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Old 05-02-2010, 05:14 AM   #13
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Big display in mine as well, with the big sign - it is for Covers, not the readers (but is says "Sony Reader Covers", so it might be easy to misunderstand, especially as covers were on the other side of the display and only readers were behind the sign).
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Old 05-02-2010, 08:52 AM   #14
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Well, this week all the big chains in the US, Best Buy, Target, Ritz, etc. have the Sony PRS-300 Pocket Reader on sale for $149. Reaction to Kobo or something else?
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Old 05-02-2010, 03:33 PM   #15
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Well, this week all the big chains in the US, Best Buy, Target, Ritz, etc. have the Sony PRS-300 Pocket Reader on sale for $149. Reaction to Kobo or something else?
Strange thing is, you can also find the same price on the Sony website, but sites like Newegg or Frys still carry the higher ($199) price.
THe price is good until thr 9th of May.
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