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#16 | |
Grand Sorcerer
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For myself, I don't read print at all anymore. I get frustrated with the physical book (it doesn't stay open with one hand), and annoyed that I can't carry it with me easily... so for books I want to read that don't exist in e-format, I'll cut the bindings off, scan & OCR them. (This is rare; I'll only do this for books I really, REALLY want to read. Mostly I skip them and move to something else.) So for me, a free ebook is a book I don't have to buy. Yay for me; not such good news for you. However it's not a missed print sale, because I wasn't going to read it in paper format anyway. And if I like the book, I might buy the paper version as a gift, and I'd certainly be happy to recommend it to friends. I'm in a niche group. (This niche is over-represented here at MR; there are plenty of people here who've given up entirely on paper. These aren't, however, the majority book buyers; not even the majority of ebook buyers.) About Smashwords: If you offer your book "free" at Smashwords, you can set it to "pay what you like." Most of the downloads will be free, but some conscientious readers will return to pay something after they've read & enjoyed the book. And it's likely the formatting problems come from auto-conversions of Word docs or similar, which haven't been formatted for ebooks. While they don't have a way to allow you to upload your own ebooks (yet), it's possible you can get good conversions by getting advice on how to format the Word (or whatever) document first. Starting with an HTML file that's properly tagged for easy ebook conversion (styles, headings, table of contents, etc.) should fix most of the problems. |
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#17 | |
Grand Arbiter
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I remember when news broke that Coelho was supporting the pirating of his own book. Coelho started distributing the book himself online (I think he may have been doing it in secrecy for a little bit in fear of what the publisher might say--but I don't remember exactly) and has attributed his success largely to that. I think there is definitely a strong correlation there but, of course, there is no data that can confirm beyond a shadow of a doubt that such a direct correlation exists. Publishers will usually argue that every free download results in a lost sale because this argument allows them to better fight piracy in the courts. The argument is silly because people who download tend to download a ton of things that they never would have purchased in the first place (people don't have unlimited funds for entertainment) and often times people are downloading things they never would have heard of were it not for finding the file promoted for free online. I did not mean to insinuate that you must choose monetary reward or releasing a free e-book. I'm definitely in the Doctorow/Coelho/Rose camp. I phrased the statement that way because, more often than not, when people are more concerned about money, they become very uneasy about the idea of releasing their works for free. They see things from the Publisher standpoint: a download correlates with a lost sale. I think a free ebook may result in loss of an ebook sale but is more likely to help print sales. People (especially people like the ones on this board--adamant ebook fans) will pay for something they think deserves their money. I think that "pay what you want" idea is pretty good. Radiohead did it with their album and most people downloaded it for free, but not everyone. Furthermore, I believe the physical album sold very well. I didn't know you were publishing a print book, as well. Knowing this, I would definitely say a free ebook can only help you. Free ebooks increase "word of mouth" promotion and if someone sees your book in a store they're much more likely to buy it if they've heard of it. Even just the name. Requiring people to pay for an ebook will make people more hesitant to try it out, especially given that this is a book that tackles a topic as dense and murky as economics (even though you try to make it simpler and more accessible as part of a larger story). I think you may be surprised by the free promotion you receive simply by putting a free ebook out there. I have seen people on these boards post threads about free ebooks without even reading them first and then format shift and distribute it not only on this site but Feedbooks.com and similar sites. At any rate, that's my opinion on the matter. |
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#18 | |
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#19 | |
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I'm also interested in hearing what you have to say about Stephen King's experiment with ebooks. I remembered hearing about it previously, but I had to go look it up just now to find out that it was a series of books called, The Plant. He apparently stopped offering it free after the sixth book in the series. I looked over the pro and con arguments on the question of whether to "go free ebook" yesterday. As usual, my mind worked on the problem overnight, and when I woke up it occurred to me that an important con argument seems to be missing. Before I tell you what it is, let me tell you a very short story. In 2000, I was involved with a small group interested in opening a Sudbury-model school in central Connecticut. The school eventually opened on September 11, 2002, exactly one year to the day after those horrible attacks. You can see the school's website at mountainlaurelsudbury.org. During our first organizing year, we held a series of monthly public meetings, inviting members of the public to come and learn about the Sudbury concept. We did get visitors each month, usually in the range of 2-10 new people, but we weren't getting anywhere. People rarely came back for the next meeting. Finally, my co-leader and I decided to start asking for small monetary commitments each meeting. In the past, we'd put out a basket with a sign asking for donations, and occasionally we got something, but it was very sporadic and measured in tiny amounts. It amounted to almost nothing. So at the next meeting, we made an announcement. We announced that we were each going to put at least $2 into the basket each meeting out of our own pockets, and we would ask each attendee to do the same. We said that the reason we were doing this was that we wanted people to become committed to the cause and help out rather than merely lurking and attending an occasional meeting. That was in February or March 2002. From that day forward, an astonishing thing happened. In the past, when someone showed up, it was very unlikely that they'd come back later. After this initiative, people started coming back every meeting. Our numbers started to grow. So did the number of meetings each month. Further, so did our cash box. By April, we had 20-25 people attending our meeting, and for the first time our new co-founders talked seriously about opening the school. By June, some of their kids involved themselves in the discussions, and that's when things really started to take off. There's nothing so motivated as a kid who realizes that this school they're talking about means real freedom! Three months later, the school opened. This is normal human behavior. It's like what happens with kids. If you give them a toy, tell them it's a toy, and expect it to be treated as a toy, they treat it as a toy. They abuse it. They beat it up. They show it no respect. But if you share with them something of value, even slightly delicate, and you explain to them that it's not a toy, that it's real, and that it has value, they treat it with much greater respect. It also happens with kids in school. The Sudbury model is unique in that it empowers kids every day to run their own education, to make their own decisions day by day, minute by minute, regarding what they'll learn next. They don't even have to go to classes if they don't want to. They can play all day, every day, if they want. They take part in the school's administration. And it works out superlatively. I won't bother going into details about all the ways that it works out real well. Suffice to say for the sake of our discussion that it works very well. Critics of the model say it can't work (despite a long history of success with the model) and to prove it, they try an experiment in a public school. They announce that for that day, the kids can behave the way a Sudbury student behaves. The result is always disastrous. The kids merely act up. The classroom becomes chaos. None of the successes that a true Sudbury school experiences manifest themselves. Then the critics smugly pat themselves on the back and say, "See? We told you so!" Can you see what went wrong? It's really very simple. The true Sudbury students knew that the freedom promised to them was real and valuable. The public school students who had one day of freedom saw right through the lie. They treated the experiment the way it deserved to be treated: as a waste of time. So what's the con argument I mentioned before? It is that the free ebook concept depends on a critical foundation. It depends upon the idea that when people get something for nothing, they'll value it as something anyway. That doesn't normally happen. With this framework, the question with free ebooks now becomes: why did Coelho's books buck this natural tendency? I don't know the answer... yet. I'll try to dig deeper to figure it out. Let me ask you a few more questions. (1) If The Pirate Bay is what drove Coelho's sales, why is it necessary for me to offer my e-book for free in order to gain the "free e-book" benefit of The Pirate Bay? As you pointed out, they'll tend to pirate it anyway. Why does it follow that I need to offer my e-book for free in order to gain that benefit? (2) What do you think of the alternative that smashwords.com and others offer of giving away the first portion of an e-book for free? In other words, give readers a chance to sink their teeth into it, then require them to pay to see the rest of the story. What do you think of that alternative? (3) Do you see a downside to giving away free e-books? I'll be interested in your replies. |
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#20 | |||
Grand Sorcerer
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Many people with Kindles speak highly of their sampling system; it lets them try books they'd normally never consider. And it avoids one of the costs of buy-first ebooks: if they hated it, they won't tell friends "I wasted $6 on that author!" Quote:
Free ebooks are more advantageous to authors of multiple books, or those with political causes to support, because ebook popularity will spill over into other activities, at least somewhat. Downsides: Many people think that free ebooks are low-quality gimmicks, like many other free & promotional products; you'll be working against the assumption that anything free is worth what you paid for it. Having free copies available damages your ability to get it picked up by a major publisher. (Not sure if that's important to you, but it's part of the package.) Free ebooks means less data about your readers: you won't know who they are, and won't have a way to get good info about how to market your physical book. And even if you demand registration & an email address to download, if it's free, people will share it. (And bugmenot.com will offer free registrations, so you'll get no data from that.) Advice: Study the rhetoric used to explain the Baen free library, and how they give away ebooks to make money. Read some anti-DRM rants. (You may already have, in which case, find some at different sites. The anti-fair-use-restrictions rants have a different flavor from the computer-glitch-killed-my-purchase rants.) The DRM argument is tangential, but the issues are very connected to pricing issues. (Especially since a large part of most ebook pricing is paying for the DRM software.) Read some pro-DRM rants, or arguments, or whatever they're called. While authors may not consider it their job to understand a dozen ebook formats (which I think is a mostly reasonable belief), they do need to understand DRM, for the same reason they need to understand hardcover vs paperback, or the difference between selling a story to an anthology or to a magazine. There's a drastically different market involved, and even if one category of that market is of no interest to them, they need to know it exists, and have some idea about what's involved with it. |
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#21 | |
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I had actually already studied DRM before I came to this forum and decided it wasn't for me. Given popular input about it, I guess I'm a little surprised (not a lot) that traditional publishers are still so resistant to the idea of going without it. Fear does strange things to people, and I'm sure that's the root of the matter. I've been thinking about an alternative way to offer e-books. I ran it past my brother, who is very net-literate, and he tells me he's never heard of anyone doing something like it. I'm thinking of putting up the e-books in five formats: pdf, epub, lrf, mobi, and ereader on a web page on my website that allows people to download them without interference but states that they're expected to pay for it on "The Honor System." In other words, I'll have no way to check up on anyone, but I expect to be paid for my work, either before or after the person reads the novel. As you suggested, I thought I'd also include a payment link at the end of the novel itself. What I'm trying to do is to make the payment strictly voluntary, but remind people that they have an obligation to the author for enjoying his/her story. What do you think of this idea? |
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#22 | ||||||
Grand Arbiter
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Christ Anderson, editor of Wired, recently had his book Free published. It's about the economics of giving away things for free online. He actually had the book up for free on several sites for the first month after it was released. Here's an excerpt I thought pertinent: Quote:
To sum up my point, the extrinsic value placed on information does not correlate with its intrinsic value. People realize this more than ever in the "Information Age." Quote:
If you offer the book for free under the Creative Commons license, that means people are legally able to distribute your book. Many people aren't willing or don't have the desire to figure out how to pirate books. Many people simply won't do it on moral grounds. Many more people won't do it just because they're afraid of the legal ramifications. Your book is more likely to spread if you release it for free yourself. Otherwise, the law, as far as it has an influence and can be enforced, is very prohibitive. Quote:
![]() There's a downside to everything. If your book isn't as successful as you hoped, you may always wonder if releasing your ebook for free hurt sales. There's no sure way to prove whether it did or didn't. I think it's unlikely to hurt more than help, but that's only an opinion based on what I've seen and experienced. Hardly scientific. Quote:
![]() But seriously, I hope you find something that works for you and your readers. Last edited by SpiderMatt; 08-28-2009 at 10:11 PM. |
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#23 | |
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I should qualify what I wrote. My "honor system" idea would include the permission to send a copy to a friend, with the understanding that the same "honor system" applies to all. It was Coelho's experience which gave me the idea for the "honor system." I'm curious, what do you mean when you say, "it depends on the book"? |
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#24 |
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I've been downloading all the free books I can. Why? Well, I'm a bit of a pack rat so I end up collecting things just because I can. Another reason, though, is that it doesn't cost me anything, but I may enjoy it. What do I have to lose, other than some time spent reading. If I like the author, I'm much more likely to buy other books of theirs. If I had to pay for the book, it would be less likely for me to get it. I'd have to see if it got good reviews and good word of mouth, especially from sites or people I think have similar tastes. Considering the number of books I have in my queue, both physical and digital, if I have to pay, I'll wait.
I consider free e-books a good way to try out an author. If I like the book or the author, I'm much more likely to pay for more books in the series or by the author. Baen is great with that. They have a lot of books in their free library that start a series and I've gone on to buy the rest of the series after I've read the first. I think for a small author, it's getting more difficult to justify not having any of their books for free. I don't expect all their books to be free, but I think it makes for good marketing. My $.02 anyway ![]() |
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#25 |
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I just mean it depends on how readers respond to any given book. Obviously readers liked Coelho's book, so it took off once people knew about it. It wouldn't have worked so well if no one liked his book. But nothing can help a book no one likes.
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#26 | |
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#27 |
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The Money Suckers has been released as a free e-book!
I just wanted to alert those of you who previously expressed interest that I've finally released my novel, The Money Suckers, as a free e-book. You can read the details at https://www.mobileread.com/forums/showthread.php?p=637021.
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#28 | |
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The US Federal Reserve (or the Bank of Canada) then funds the loans the banks make and the money supply is increased. As the loan is paid, the banks receive the loan payments, take their cut and either lend out more money from these returning funds, or send them back to the reserve bank. What this means in practical terms is that banks can make loans with little financial downside, if any. I agree with your contention that the sub-prime mortgage crisis is part of the problem, but not the entire cause of the problems that the US economy is facing. I would say that decades of sending jobs offshore and the ensuing decline in research and development plays a much bigger role. You can't run an economy on consumer debt and a service sector alone. You still have to produce something tangible. Looking forward to seeing the publication of your book. Looks like an interesting read. |
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#29 | |
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It's not surprising that the concepts regarding fractional reserve banking are so difficult to follow. After all, ethically and logically they don't make sense and are counter-intuitive. Lend out money that has already been loaned out previously? Count a liability as an asset in your bookkeeping? Understand the multiplier effect and why it tends to approach ten times the original loan value? Ask people to try to comprehend all that, and for most of them their brains will melt. I do mention fractional reserve banking in the novel, as well as creating money out of thin air. The challenge was to do so without losing the attention of the average reader, and I think I succeeded. Even with what I wrote, my volunteer editors and my professional editor all found the concepts to be a bit daunting...but something they could handle. I'm certain that if I became more technical, I would have lost most readers. The Money Suckers was and is intended as a popular novel, not a financial tome. Hopefully, it will be received that way. Besides, "End Fractional Reserve Banking" doesn't have the same ring as "End Legalized Fraud". |
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