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Old 05-15-2009, 01:54 PM   #16
JSWolf
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Originally Posted by whitearrow View Post
They can and should be.

When marketers, especially tech marketers, try to market to women as a niche, they almost inevitably end up being condescending and stupid, treating women as if they care about how things look more than how they work.
So that explains the iPhone & iPod Touch.. Apple's marketing them to Women.

But seriously, my wife has a Reader and my mother-in-law has a Reader. Both of them do not find they need a version made for women. This made for women nonsense is sexist and stupid. What is it they think women want/need that men would not? Just make a good device with good software and it'll work for all. The only thing I can think of is that women may want colors that men would not. And that's been taken care of by Cool-er.
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Old 05-15-2009, 06:42 PM   #17
catsittingstill
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Originally Posted by JSWolf View Post
So
(snip) What is it they think women want/need that men would not? Just make a good device with good software and it'll work for all. The only thing I can think of is that women may want colors that men would not. And that's been taken care of by Cool-er.
Yeah. What JSWolf (and many posters before) said!

BTW--I can think of *one* practical issue for women using e-book readers; we tend to have less hand strength than men. So the buttons need to be easy to push. I've deliberately avoided e-book readers that have been described as having stiff buttons. But that's *it.* Men don't read with their whiskers. Women don't read with our lower centers of gravity. E-book readers don't need to be made for a particular gender.
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Old 05-15-2009, 06:58 PM   #18
Elfwreck
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Originally Posted by catsittingstill View Post
BTW--I can think of *one* practical issue for women using e-book readers; we tend to have less hand strength than men.
I can think of another aspect--hand size. My hands are much smaller than most men's; designing a reader I can comfortably hold in one hand is different from what my husband could hold.

If I really thought about it, I could possibly come up with one or two other minor aspects that are affected by gender. But they'd be very minor, and they'd be, like size of the Reader, not something we expect the companies to address.

I expect "gendered" ebook readers to have different colors and different pre-loaded ebooks.
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Old 05-15-2009, 08:11 PM   #19
kazbates
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Originally Posted by Elfwreck View Post
I can think of another aspect--hand size. My hands are much smaller than most men's; designing a reader I can comfortably hold in one hand is different from what my husband could hold.

If I really thought about it, I could possibly come up with one or two other minor aspects that are affected by gender. But they'd be very minor, and they'd be, like size of the Reader, not something we expect the companies to address.

I expect "gendered" ebook readers to have different colors and different pre-loaded ebooks.
I liked the different colors of the cool-er devices, but I wouldn't choose it over something else only because of the color. It's all about functionality. I also am not sure pre-loaded ebooks would help, either. Sure, I like to read romances, but there are a lot of women here on MR who don't.

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Old 05-15-2009, 08:35 PM   #20
taosaur
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Originally Posted by kazbates View Post
I liked the different colors of the cool-er devices, but I wouldn't choose it over something else only because of the color. It's all about functionality. I also am not sure pre-loaded ebooks would help, either. Sure, I like to read romances, but there are a lot of women here on MR who don't.

Kaz
I totally would, and I'm all dude *belch*
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