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Old 10-17-2007, 10:23 AM   #16
yvanleterrible
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While reading TadW's post in a diagonal fashion my eyes skipped from two expressions at the same time. What I read was "Book Processor".
I like it! In fact, I like it more than 'EBook reader', 'Reader' and all the ones we use.

What do you think of 'Book Processor' ?
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Old 10-17-2007, 11:28 AM   #17
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It's got a nice ring to it.
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Old 10-17-2007, 11:32 AM   #18
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I thought we were the book processors, no? Maybe you're right and my Sony is the processor and I'm the digestor. Okay, I could handle that.
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Old 10-17-2007, 11:47 AM   #19
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I thought we were the book processors, no? Maybe you're right and my Sony is the processor and I'm the digestor. Okay, I could handle that.
If you're a digestor you're a source of energy but please! Not in public!
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Old 10-17-2007, 02:47 PM   #20
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I couldn't help but spill the bourbon and coke in my hands when I read this.
That post was made at 6:00 am in my time. Little early to be drinking isn't it?
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Old 10-17-2007, 02:51 PM   #21
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That post was made at 6:00 am in my time. Little early to be drinking isn't it?
... or a little too late ? ;-)
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Old 10-17-2007, 02:58 PM   #22
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"Full of sound and fury, signifying nothing." Or, to paraphrase someone else's quote, "It's content, stupid."

I don't need to have my books reformatted to flash and wiggle and beep. I just want good stuff to read.

Sometimes I wonder what planet marketing types are really from. Then I remember how much people spend on colored fizzy sugar water....
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Old 10-17-2007, 03:13 PM   #23
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Hey! I like colored, fizzy sugar-water!
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Old 10-17-2007, 03:25 PM   #24
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Quote:
Originally Posted by nekokami View Post
"Full of sound and fury, signifying nothing." Or, to paraphrase someone else's quote, "It's content, stupid."

I don't need to have my books reformatted to flash and wiggle and beep. I just want good stuff to read.

Sometimes I wonder what planet marketing types are really from. Then I remember how much people spend on colored fizzy sugar water....
I think the content model in their minds is what they think most people want to read: stuff like US magazine only with video clips. I do think the ephemeral nature of periodicals lends itself to electronic publishing and since it is advertiser-driven, they will want more splash, color and animation. Still, I think it is a far reach to say that a plain old book that is only text is obsolete. There are still plenty of us out there that love them and will continue to do so, but when you look at the entire consumption of the written word in dollar amounts, we're probably not the biggest market.
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Old 10-17-2007, 03:49 PM   #25
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You're probably right about what advertisers (and possibly magazine publishers) are thinking, but this is the way web pages have gone, and in my opinion many websites are nearly completely unusable because of all that "glitter." It may be the case that many digital magazines will end up looking like those websites.

Then again, I can see the value of publishing a magazine like MAKE or Scientific American with some video or animation to illustrate complex processes or ideas. Some non-fiction books might use this to good advantage, too. (E.g. Stephen Hawking's A Brief History of Time.)

But I still say, I read fiction, I like reading fiction, I don't want noise and movement in my fiction, and I think I'm not the only one!

Ok, I'll calm down now. I'll just go make a pot of tea, shall I?
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Old 10-17-2007, 04:04 PM   #26
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Quote:
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You're probably right about what advertisers (and possibly magazine publishers) are thinking, but this is the way web pages have gone, and in my opinion many websites are nearly completely unusable because of all that "glitter." It may be the case that many digital magazines will end up looking like those websites.

Then again, I can see the value of publishing a magazine like MAKE or Scientific American with some video or animation to illustrate complex processes or ideas. Some non-fiction books might use this to good advantage, too. (E.g. Stephen Hawking's A Brief History of Time.)

But I still say, I read fiction, I like reading fiction, I don't want noise and movement in my fiction, and I think I'm not the only one!

Ok, I'll calm down now. I'll just go make a pot of tea, shall I?
Not even a laser blast... or a tiny Tribble peep?
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Old 10-17-2007, 04:05 PM   #27
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Not even a laser blast... or a tiny Tribble peep?
NO!

Um... but sung versions of Tolkein's elvish songs or other examples of spoken "constructed" languages would be ok.

(Can you tell I've got my tea now?)
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Old 10-17-2007, 05:16 PM   #28
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You're probably right about what advertisers (and possibly magazine publishers) are thinking, but this is the way web pages have gone, and in my opinion many websites are nearly completely unusable because of all that "glitter." It may be the case that many digital magazines will end up looking like those websites.
I totally agree about websites now. I've gotten pretty good at tuning those ads out, but I'll occasionally leave a site if it gets too annoying. I would assume they've studied this, though, and decided it makes them more money in the long run, just not from folks like you and me. I wonder if it's just another symptom of me not being the consumer they're after. Actually, I'm not much of a consumer in general. I don't shop much. I actively try not to acquire superfluous stuff. I'm downright un-American. I'm probably a waste of time from the perspective of most marketeers.
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Old 10-18-2007, 09:38 AM   #29
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You and me both, Alisa.

I don't think website developers have studied this issue as thoroughly as one might think, though. Some advertisers/marketers, yes, but I think a lot of web admins just do what they've seen done elsewhere, and there's a lot of experimentation going on.

I think Google actually did a study that supported the effectiveness of their text-based ads, and I also seem to recall some study supporting "pop-under" ads, but I don't remember the details.
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Old 10-18-2007, 12:09 PM   #30
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Actually anything that looks like an ad will in most cases be ignored by the casual user, so Google's text-based ads are probably more effective than the flashy ones.

Look here for an interesting read about fancy formatting that gets ignored even if it's not an ad: http://www.useit.com/alertbox/fancy-formatting.html
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