Success for a Digital Publisher?

[stonetools]

Some good news about a digital publisher of investigative journalsm. As you know, I frequently sound the alarm (bellyache?) about the possibility of journalism and serious nonfiction declining as publishing goes digital. Here is one sign iof hope.

It sounds like the setup for a very old, stale joke. Three guys walked into a bar in Brooklyn to complain about the state of journalism ... except by the time these guys were done chatting and plotting, they had come up with an actual business.

That business is The Atavist, which helps produce multimedia storytelling for digital devices. Last week I found out that the idea was appealing enough to have attracted $1 million of what will eventually be $1.5 million in seed money. But the real punch line? The backers include Eric E. Schmidt (of Google), Marc Andreessen (a founder of Netscape) and the Founders Fund, which has among its leaders Peter Thiel (a founder of PayPal) and Sean Parker (Facebook’s first president).

LINK

I have the Atavist app on my iPad and have bought a couple of their stories. I highly recommend the app if you like long form journalism and wish them the best. Its an example of enhanced ebooks done right.

[Kumabjorn]

Only available for the iPad?