Free Book (Kindle/Nook) - Business and Competitive Analysis Methods

koland · 01-24-2011, 03:47 AM

Business and Competitive Analysis Methods, by Craig S. Fleisher and Babette E. Bensoussan (list price $72!!)

Book Description
The Definitive How-To Guide for Business and Competitive Analysis

* Transform raw data into compelling, actionable business recommendations
* Answer the questions executives ask–“What?” “So What?” and “Now What?”
* Today’s 24 most valuable techniques: how to choose them, how to use them
* For everyone who performs analysis: managers, consultants, functional specialists, and strategists
* A completely new book by the authors of the popular Strategic and Competitive Analysis

Business success begins with deep clarity about your competition and your business environment. But, even as data gathering has improved dramatically, few business professionals know the state-of-the-art techniques for analyzing their data. Now there’s a comprehensive, immensely practical guide to today’s best tools and techniques for answering tough questions and making actionable recommendations.

Business and Competitive Analysis begins with end-to-end guidance on the analysis process, including defining problems, avoiding analytical pitfalls, choosing tools, and communicating results. Next, the authors offer detailed guides on 24 of today’s most valuable analysis models: techniques that have never been brought together in one book before.They offer in-depth, step-by-step guidance for using every technique–along with realistic assessments of strengths, weaknesses, feasibility, and business value.

You are flooded with data. This book will help you transform that data into actionable insights and recommendations that enterprise decision makers cannot and will not ignore. Craig S. Fleisher and Babette E. Bensoussan begin with a practical primer on the process and context of business and competitive analysis: how it works, how to avoid pitfalls, and how to communicate results. Next, they introduce their unique FAROUT method for choosing the right tools for each assignment. The authors then present 24 of today’s most valuable analysis methods.They cover “classic” techniques, such as McKinsey 7S and industry analysis, as well as emerging techniques from multiple disciplines:economics,corporate finance, sociology, anthropology, and the intelligence and futurist communities. For each, they present clear descriptions, background context, strategic rationales, strengths, weaknesses, step-by-step instructions, and references. The result is a book you can rely on to meet any analysis challenge, no matter how complex or novel.

koland · 07-03-2011, 10:51 PM

Free once again on Kindle, so far for those in the UK and DE only (but should be free in the US by morning).

Kindle US
Kindle UK
Kindle DE

arcadata · 07-04-2011, 03:19 AM

Business and Competitive Analysis Methods by Craig S. Fleisher and Babette E. Bensoussan now free US Kindle

ATDrake · 11-27-2011, 10:48 PM

One of this week's repeat freebies from FT Press. Currently free again @ Amazon UK, no doubt will show up in the US and probably B&N.

koland · 11-28-2011, 08:00 AM

Free in the US on Kindle.

B&N: http://www.barnesandnoble.com/w/busi...=9780132703833

koland · 02-27-2012, 11:27 AM

Free again, Kindle and B&N.

01-24-2011, 03:47 AM	#1
koland Grand Sorcerer Posts: 8,560 Karma: 8033155 Join Date: Aug 2008 Location: TN, USA Device: kindle(all), nook, nookcolor, Sony, Kobo, epic, iphone, iPad, pc	Free Book (Kindle/Nook) - Business and Competitive Analysis Methods Business and Competitive Analysis Methods, by Craig S. Fleisher and Babette E. Bensoussan (list price $72!!) Book Description The Definitive How-To Guide for Business and Competitive Analysis * Transform raw data into compelling, actionable business recommendations * Answer the questions executives ask–“What?” “So What?” and “Now What?” * Today’s 24 most valuable techniques: how to choose them, how to use them * For everyone who performs analysis: managers, consultants, functional specialists, and strategists * A completely new book by the authors of the popular Strategic and Competitive Analysis Business success begins with deep clarity about your competition and your business environment. But, even as data gathering has improved dramatically, few business professionals know the state-of-the-art techniques for analyzing their data. Now there’s a comprehensive, immensely practical guide to today’s best tools and techniques for answering tough questions and making actionable recommendations. Business and Competitive Analysis begins with end-to-end guidance on the analysis process, including defining problems, avoiding analytical pitfalls, choosing tools, and communicating results. Next, the authors offer detailed guides on 24 of today’s most valuable analysis models: techniques that have never been brought together in one book before.They offer in-depth, step-by-step guidance for using every technique–along with realistic assessments of strengths, weaknesses, feasibility, and business value. You are flooded with data. This book will help you transform that data into actionable insights and recommendations that enterprise decision makers cannot and will not ignore. Craig S. Fleisher and Babette E. Bensoussan begin with a practical primer on the process and context of business and competitive analysis: how it works, how to avoid pitfalls, and how to communicate results. Next, they introduce their unique FAROUT method for choosing the right tools for each assignment. The authors then present 24 of today’s most valuable analysis methods.They cover “classic” techniques, such as McKinsey 7S and industry analysis, as well as emerging techniques from multiple disciplines:economics,corporate finance, sociology, anthropology, and the intelligence and futurist communities. For each, they present clear descriptions, background context, strategic rationales, strengths, weaknesses, step-by-step instructions, and references. The result is a book you can rely on to meet any analysis challenge, no matter how complex or novel.

11-28-2011, 08:00 AM	#5
koland Grand Sorcerer Posts: 8,560 Karma: 8033155 Join Date: Aug 2008 Location: TN, USA Device: kindle(all), nook, nookcolor, Sony, Kobo, epic, iphone, iPad, pc	Free in the US on Kindle. B&N: http://www.barnesandnoble.com/w/busi...=9780132703833 Last edited by koland; 11-28-2011 at 08:26 AM.

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07-03-2011, 10:51 PM	#2
koland Grand Sorcerer Posts: 8,560 Karma: 8033155 Join Date: Aug 2008 Location: TN, USA Device: kindle(all), nook, nookcolor, Sony, Kobo, epic, iphone, iPad, pc	Free once again on Kindle, so far for those in the UK and DE only (but should be free in the US by morning). Kindle US Kindle UK Kindle DE

07-04-2011, 03:19 AM	#3
arcadata Grand Sorcerer Posts: 11,230 Karma: 4651787 Join Date: Mar 2009 Device: Kindle, Kindle Fire, iPad, iPod Touch, Sony PRS-350	Business and Competitive Analysis Methods by Craig S. Fleisher and Babette E. Bensoussan now free US Kindle

11-27-2011, 10:48 PM	#4
ATDrake Wizzard Posts: 11,517 Karma: 33048258 Join Date: Mar 2010 Location: Roundworld Device: Kindle 2 International, Sony PRS-T1, BlackBerry PlayBook, Acer Iconia	One of this week's repeat freebies from FT Press. Currently free again @ Amazon UK, no doubt will show up in the US and probably B&N.

02-27-2012, 11:27 AM	#6
koland Grand Sorcerer Posts: 8,560 Karma: 8033155 Join Date: Aug 2008 Location: TN, USA Device: kindle(all), nook, nookcolor, Sony, Kobo, epic, iphone, iPad, pc	Free again, Kindle and B&N.

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