Quote:
Originally Posted by Hitch
Yes, and what slays me is, of all the companies, in all the world, which is the MOST SEO-knowledgeable? How can they be that flipping dumb?
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Companies knew about the need for special spelling etc for brands and trademarks long before the Internet. Now some are just arrogant
Old Names:
Brillo (brass cleaner)
Sellotape (similar to Scotch tape, originally cellulose sticky tape)
Batrymax from Eveready Batteries (variously National Carbon Company and 1st off something like the American Electrical Novelty and Manufacturing Company in 1898 before amalgamation with NCC.
Kleenex
Tampax
Tesco
Amstrad (Originally Alan Sugar Trading co.)
There were (and are) companies that used the founder's name or names of partners.
Apple picked a stupid name and logo when founded. Sued and lost to the Beatles twice, who founded Apple Corp Ltd, with an apple core as logo. Apple Computers Inc dropped the Computers bit after being sued twice by the Beatles. Maybe too many are dead. They pinched the names iPhone from Cisco and iPad from Fujitsu. Had to pay compensation. The watch wasn't an iWatch, just Apple Watch. Bit daft calling their ebooks iBooks and and odder to rename to Books. Their streaming box is an Apple TV (but no screen!). There are Amazon Fire TVs that are real TVs as Android TVs are.
Amazon was a stupid choice for the Book Company and Iceland for a supermarket chain. Both have been in legal conflict with entire countries (Brazil and Iceland).
Diesel, Gap etc are stupid brand names for clothes.
Google was derived from googol and Googleplex from googolplex. They didn't notice Enid Blyton used it as kind of bun. Then arrogantly they make Alphabet be the holding company.
Facebook was an appropriate name when it started by rating girls' faces in Harvard. Calling the new holding company Meta is a bit mad.
Hollerith Business Machines became International Business Machines and then IBM.
Analog Devices must have seemed a good idea when they only made an integrated circuit instrumentation amplifier.
Intel was the name of the evil computer company in 1962 Andromeda Breakthrough, sequel to A is for Andromeda.
A Japanese company named after the founding partners wanted to launch the 2nd transistor radio ever, but in the USA. Maybe 1956.
"We need an American sounding name!"
"Something sounding so New York?"
"That's it, Sony!"
That worked out well?
LG was Lucky Goldstar in English, so they used the initials!
Apple has no monopoly on stupidity.