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I, too, find the pricing models maddening. Consider Ken Follet's Fall of Giants. It is $2 cheaper in hardcover from one online bookstore than the e-editions. Sites include messages that the ebook price was set by the publisher. Maddening.
My personal opinion is that ebooks should be 50% of a paperback. With no physical printing costs, no storage costs, no shipping costs, no middlemen costs, and no risk of excess copies, this seems reasonable. However, Apple apparently takes a 30% cut of every book sold on their bookstore. If other retailers have similar cuts, it isn't hard to see why ebooks are so expensive. It is these obnoxious markups by the e-tailers that ends up getting us.
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