Thread: Penguin settles with DoJ
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Old 12-19-2012, 08:21 AM   #14
murraypaul
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Quote:
Originally Posted by Top100EbooksRank View Post
music on Itunes is done wholesale not agency same with movies.

If it was agency, other online retailers can't discount MP3 or Movie rental but AMazon and GooglePlay discount these all the time.
You are confusing "a"gency with "A"gency.
Apple's music and video are on an agency basis, because they simply act as a storefront for the content owners, and take their fixed cut. Apple do not set the prices for content, they have a set list of allowable prices, and the content owners pick which ones to apply to each item.
They are not on an "A"gency basis, because their is no most-favoured-nation clause, nothing preventing the content owners selling music and video to other retailers on different terms.
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