crunchyroll is doing well with it, but i'm not so sure about sites like Wattpad and others......
Netflix is the full subscription business with premium content, and I'd argue they make more money with full subscription than freemium
Quote:
Originally Posted by Xianxia
All translated novels are free to read with ads on Qidian International. But that could change in the future if they implement a paywall similar to Qidian in China.
In my opinion, it would be better with freemium; similar to Crunchyroll, Spotify and Wattpad who are using free to attract users and convert some of them into paid users.
There is a survey here about paywall vs freemium
https://www.strawpoll.me/14527896
Spotify has something like 60 million paying subscribers...in large part thanks to freemium strategy.
Crunchyroll also doing very well with freemium
2012: ~125,000 paid subscribers
2013: ~250,000 paid subscribers
2014: ~480,000 paid subscribers
2015: ~740,000 paid subscribers
2016: 1,000,000 paid subscribers
Just from subscription alone, Crunchyroll is making 1 million x $6.95 a month x 12 months = $83.4 million USD a year |