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Old 07-16-2012, 11:02 AM   #56
Elfwreck
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Quote:
Originally Posted by charlesatan View Post
Well, on the Penelope Trunk article, some food for thought: http://www.digitalbookworld.com/2012...-trunks-story/

(Although a caveat there is Big 6 has lots of imprints, so tracking down this specific case can be an exception to the norm.)
I did notice the exaggerations in the original. I assumed that, rather than using a loophole to avoid the demand for return of the advance in a year (I didn't know the contract could have that kind of loophole), that the publisher told her to go away--"we're not going to publish your book if you're going to be this hostile to us and our marketing plan." Which also sounded unlikely, but not impossible.

I caught the "85% of books are sold at Amazon," and assumed that was just unsupported hype.

The main lesson I got from Trunk's article was, "demand that your publisher explain *their* side of the marketing plan; don't just tell them how you'll be using your blog for their profit."
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