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Getting reviews from other authors and putting them on your book is good if they have some clout behind their name. If they're some nobody, then it won't get anyone. Although, there are some gullible types that could see those reviews, and not bother to check it out. They'll see that the reviews are positive, and then buy it on impulse. I'd rather get both the impulse buyers and the research before buyers, but if I only get the impulsers, that's better than a kick in the pants.
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