Quote:
Originally Posted by duckeedoug
I hope that Target will actually have a working display. Once the customer actually see the screen I believe this a huge selling point for the reader. If the customer can't touch and see a working unit they equate it to LCD technology with the thought of why buy this product to read with when I can just use my laptop, cellphone, PDA, etc, Sony need to have a FAQ next to the display with the advantages and differences for the E-ink technology. Spelling out battery life, contrast, etc.
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The display in the store I went to had a working model, so you can look at the assortment of sample ebooks, turn pages, etc. However, it's entirely bracketed into the display, so unlike the Borders display, you can't hold it in your hand and get a feel for how slim and light it really is.
I don't remember a FAQ or what was on the actually display backdrop, though.