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Sony's partnership is not the reason why you cannot access the US Sony shop... the key lies in the designation of US... blame geo-restrictions and maybe Sony (for not being more proactive possibly) but not the dealerships in different countries, they didn't refuse Sony users access to the US but contracted to meet the supply gap caused by Sony's inability to act worldwide...
I suspect that directives from Head Office may have got a bit fluffy recently whilst they've been seeing whether they'll still have a job etc whilst HMV have been flogging them off but now that's settled hopefully all will return to normal...
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