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Introducing Amazon Glow—A Whole New Way to Bring Families Together for Fun and Learning

Kids can read stories, play games, create art, and have fun blending physical and digital worlds with Glow’s interactive projected space—remote loved ones engage simultaneously on their own tablet using a free, companion app

Glow combines immersive projection, sensing, and video technologies to make it feel like you’re having fun in-person

Glow comes with 1-year of Amazon Kids+ bringing hundreds of hours of fun, including new games and activities designed specifically for Glow; Includes content from Disney, Mattel, Nickelodeon, and Sesame Workshop

• $249.99 -- Amazon Glow -- invitation only

SEATTLE--(BUSINESS WIRE)--Sep. 28, 2021-- (NASDAQ: AMZN)—Amazon today announced Amazon Glow, a new interactive device that brings a new magic to video calls and transforms the way kids connect with remote loved ones by participating in activities together. During video calls on Glow, kids see remote loved ones on a dedicated 8” display while reading stories, playing games, and creating art on a 19” touch-sensitive, projected space. At the same time, remote family and friends see the child on a tablet and participate in the same activities using the free Glow app. Glow creates a virtual experience that feels like being together in the same room.

“Glow brings an entirely new level of fun that lets kids be kids and welcomes grown-ups into an exciting new way to connect and bond, even when they’re far away,” said Joerg Tewes, General Manager, Amazon Glow. “We’ve created an unbreakable, supersized, projected surface like no other, fusing digital and physical fun that excites kids and delights grown-ups with all they can do together.”

So much fun, together, with Glow
Activities on Glow create engaging, immersive experiences with audio, video, and tactile elements. And, with the included 1-year of Amazon Kids+, Glow provides access to thousands of books and dozens of interactive games and art activities. With Glow, kids can have fun and hone their skills with remote family members and friends, who in return, can share real-time encouragement. New interactive content, including more games, will arrive for Glow later this year. Together kids and remote loved ones can:

* Read: Pick from thousands of children’s books to read on the 19” projected virtual space, and delight in engaging with rainbow pointers, spotlights, and word bubbles for added reading excitement

* Play: Have fun with classic games like Chess, Checkers, Go Fish, and Memory Match with new creative twists, and new games like ABC Charades and Paddle Battle

* Draw: Create art using a palette of colors with digital pencils, crayons, paint brushes, or spray paint on a variety of themed art packs. Add stickers to amp up the creativity and use the vacuum eraser for a fresh start

* Discover: Find hidden magic with animations and sounds that will delight kids and grown-ups alike; and unlock levels in games to continuously challenge young minds

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Pricing & Availability

Glow is available at an introductory, early access price of $249.99 (MSRP of $299.99), and comes with a mat, a mat case, 1-year of Amazon Kids+, and is bundled with Tangram Bits. Glow also comes with a 2-year worry-free guarantee—if it breaks, return it, and we'll replace it for free. Glow works with a free mobile app on Android and iOS tablets, with Fire OS coming soon, so remote loved ones can connect and interact seamlessly with the kids in their lives, on devices they already own.

Customers can request an invitation to be part of the early access Glow program starting today at www.amazon.com/Glow. Glow will begin shipping to U.S. early access customers in the coming weeks.