It makes sense that some power users might need the bump in capacity, and these businesses these people work for would be the ones paying for it:
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In Apple's press release, the company cites a few specific use cases for such a giant iPad. Specifically, AutoCAD files and multi-track music files — we've been seeing lots of evidence of the iPad's growing prominence in music-making, so it's not unreasonable to imagine those power users requiring more storage.
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