Quote:
Originally Posted by markbot
I'm struggling to see how this makes sense for MSFT. Will the Nook migrate to Windows? Will MSFT sell its new tablets in B&N stores? Google and B&N seem a much better fit since the Nook is currently Android.
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MS wins (bragging rights) if B&N drops android for its hardware.
B&N wins because a Win8 Nook can tie to the Microsoft Zune music and Video services and XNA games and *instantly* gain more and better apps than they've been able to round up on their own.
Win8 already has Kindle (and Blio) incoming so adding Nook gives Win8 users a choice of ebookstores. Plus, because the college bookstores are included, MS gains a toehhold in the academic retail world for Win8.
For MS this isn't about ebooks, its about the platform.
The price is cheap.