Quote:
Originally Posted by Alisa
I often wonder if content providers really think of DRM as security against piracy or as consumer lock in.
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I'd say providers use proprietary formats to create customer lock-in more than DRM. DRM, though intended for security, mostly just helps to cement the lock-in. But as it does it in more of a threatening way, it turns off customers.
DRM in the e-book field is pretty much used as a clumsily-wielded stick. The e-book industry needs to start offering more carrots--like standard formats and reasonable prices--so customers will play their game, and they can put the DRM-stick down and out of the way.
(Say... does anyone else hear screaming, somewhere off in the distance?
Oh... I think that's pshrynk, running pell-mell through the halls. Anybody got a carrot for pshrynk, to calm him down?)