I bought my PRS505 from Borders, and it came with the Sony Connect software in the box, and a separate CD rubber banded to the outside of the box. The outside CD said to use it instead of the one inside, and I would be able to access the Borders site. Actually all it did was redirect to the Sony site.
I’m not sure, but I think Borders gets a kickback from Sony if you come in through that door. Other than that, I saw essentially no difference.
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