Both devices are perfectly suited for reading eBooks. I would say go with the one with the store you like the best and which eReaders secondary features works best for you. The kobo touch probably is a better piece of technology that the kindle for the same price. However, the Kindle is an established and reliable unit and the kobo is still new. The Kobo reader will be less hastle if you want to buy from multiple sites and don't want to strip DRM.
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