Believe me when I say that impatience for a new Kobo eReader can be very uncomfortable, but I've had good experience with Kobo so far.
I would advise patience. Kobo is not nearly as large a company as Amazon, and from what I am hearing, they have been blown away at the popular interest in the Aura. Like any company, as interest grows, they will scale accordingly!
Be patient. It's worth it