Quote:
Originally Posted by pdurrant
One of the problems is that publishers are giving Amazon and other retailers the same cut for electronic books that they give for paper books.
I would much prefer to see lower RRPs on ebooks, and Amazon taking a much lower cut of the RRP - perhaps 30% would be reasonable. After all, the retailers have much lower overheads on electronic books than on paperbooks - no need for warehousing and handling them.
I dislike being dependant on Amazon's 'generosity' in giving a 40% discount on the RRP of ebooks for ebook prices to be anywhere near reasonable.
(My definition of a reasonable ebook price is $6 or less!)
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The "standard" wholesale price of books is 55% discounted. i.e.: The publisher receives 45% of the list price. If Amazon deals with a wholesaler or a distributor, instead of directly with the publisher, perhaps it gets only a 40% or 45% discount.
Since with eBooks they deal directly with the publisher, and make no real investment of any sort in the book, short of adding it to their database, I don't see why Amazon's (or any eBook seller's) cut should be a cent above 10%.
Unless perhaps they are like Mobipocket, and have their database offered through hundreds (thousands?) of eBook stores throughout the internet.
- Ahi