Thread: New York Times on Pricing/publishers
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Old 08-06-2009, 12:18 PM   #8
igorsk
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Today's Coding Horror had an interesting entry about effect of reduced price on sales.
Quote:
The massive Steam holiday sale was also a big win for Valve and its partners. The following holiday sales data was released, showing the sales breakdown organized by price reduction:

10% sale = 35% increase in sales (real dollars, not units shipped)
25% sale = 245% increase in sales
50% sale = 320% increase in sales
75% sale = 1470% increase in sales
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