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I was a little lost on some questions.
"For a similar topic and make-up of an eBook, indicate by how much (in %) a self-published eBook should be more or less expensive compared to a published eBook."
Um. Self-published is published. Even changing that to publisher-published... there are a lot of tiny/indie publishers that are little more than collections of authors working together to get their books out. (That said, for an author I don't know, I'll risk less money on a self/small-indie published ebook. They tend to not edit well enough.)
Customized features: "Choice of layout versions (e.g. gothic, fairytale, modern, …)"
I have no idea what that means.
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