Thread: TM: An alternative to DRM? Let's discuss.
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Old 03-31-2008, 02:53 PM   #65
Nate the great
Sir Penguin of Edinburgh
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Quote:
Originally Posted by Steve Jordan View Post
At any rate, the actual amount of money King made isn't the issue... it's the amount of money he planned to make on the project, compared against what he did make, that counts. If he expected to make 4 million on that project, $400k would be a pretty poor showing.
He didn't cancel it based on the amount he didn't earn; he canceled the project because less than 75% of the downloaders were willing to pay for the sixth installment. This was a bad business model for several reasons. Very few novels have 75% sell-through ( means only 25% destroyed and covers returned). Plus, how many of the downloaders are willing to pay more than the price of a paperback? I wouldn't.

The error I see in his viewpoint is he apparently equated one download with one sale. In the digital era, this is simply not true. At best, one download is the equivalent of a person flipping through a paper copy while browsing in a bookstore.
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