My mom didn't know how to use email either... but with three geeky children in the house, we taught her.
The next thing I know she was ftp'ing stuff off my friend's server and we had to hold a "spam intervention" for her. She was really pissing off some of my aunts with all the crazy urban legends emails....
If they do it right, and I suspect they will, this FL pilot should be as easy as using a tv remote control. Maybe it will encourage kids to go to the market with their moms for quality time so they can play with the electronics though