Quote:
Originally Posted by wallcraft
There is a mismatch between "proReader for business professionals" and selling in B&N stores. To me, "business" implies higher prices, for capabilities beyond ebook reading, and the many B&N stores implies dedicated e-book reader (perhaps for students).
|
Well I see 2 reasons for doing so.
1. It will also be great for newspapers and magazines, which small screen e-ink only devices frankly suck at. Comic books too I suppose. So they can hype that angle.
2. It gives a place to check out the device in person, so I can see why Plastic Logic wants it in store. Though if they wanted to focus on the business crowd somewhere like Staples or Office Max would make more sense.