" A big sample suggests *to me* they're not sure the story will grab you with a smaller sample. And if the sample is a significant chunk of the total product it would lead me to think it probably needs work."
I don't follow your logic, but it's intriguing.
I figure, "It doesn't cost me any more to allow a 50% sample as a 20% sample, so why not be generous?" I figure that anyone who really hates Risen will put it down after the first 5 or 10 or 20 pages. If they're expecting zombies or hate my writing style or whatever, they'll probably figure out pretty quickly that Risen isn't for them.
I can't imagine anyone getting through the first 200 pages and not wanting to finish it! If they don't like it, what in the world motivates them to keep reading?
As for the "ending" issue, well, you take your chances with endings, don't you? I'm still pissed off about the ending to Hannibal. But, if the author has taken care of you for half of the book, you're probably safe more often than not in trusting him/her to give you a satisfying ending.
The most important thing regarding endings, of course, is that...[oops! Jan suddenly woke up and this entire post has been a dream!]
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