partially due to the ipad's color screen. this is kind of disturbing. not because I have stock in Amazon, I try to have stock in the intelligence of people that influence our financial trends. once again this appears to be a blatant case of someone not having a clue as to the difference between the ipad and what it does and the Kindle and what it does.
kinda' scary when you think about how many other completely uninformed similar decisions are out there!