Quote:
Originally Posted by Mememememe
Most consumers want cheaper EVERYTHING, but the people who produce things can't set prices that result in losing money. I'd buy more cars if they cost $1000, but it's not realistic to expect that. Ditto for $5 books.
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The car analogy just doesn't hold. It costs to produce each car. But once you have the ebook, producing additional copies is virtually free. So if a $5 ebook would sell 4 times as much copies as the same ebook for $10, the publisher would make more money. I don't say the it will be 4 times as much but at least it could be worth the experiment. It did work for some iPhone apps at least. People might be willing to take the risk of buying it at $5 that they will not take at $10.