From what I'm hearing, raising VAT by 2.5% is going to be one of the least shocking of the upcoming changes in the UK. Public sector pay frozen, slashing govt spending by 25% almost completely across the board, capital gains tax increases... Y'all are gonna have LOTS of fun in October, when the full slate of taxes and cuts is announced.
I'm unclear on why books got an exemption from VAT in the first place, aside from their use by education. As such, I don't see why ebooks should automatically fall into a different category than any other digital purchases.
However, I find it rather amusing that an "ebook is just a book" whenever classifying it that way means a lower cost for the punters.

Of course, if a publisher says it's going to charge the same for an ebook as a paper book, mass hysteria ensues because "ebooks are not the same as books...."