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Originally Posted by silvania
Again, you're simply ignoring my points. Paper costs 50 cents for a mass market paperback, and DRM costs 50 to 75 cents, which is more. Warehousing and shipping costs are offset by higher royalties to authors. Electrons never figured into my post, you're just making stuff up.
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No, I'm not ignoring your points. But you are greatly overestimating how much profit comes out of a pBook.
DRM is a publisher CHOICE and not something that brings value to the customer. So the cost of DRM is irrelevant to me, the reader. If the publisher wants it, that's not a reason why I should pay more.
Quote:
Originally Posted by silvania
Retailers can say that all day long, but then the publishers simply say, "so don't sell my books as ebooks." The publishers dictate the terms and it is quite difficult to get them to budge even a little. So the choice for a retailer is, either sell all small publisher books that don't require encryption, or pay for the DRM.
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Then publishers lose the right to complain about eBook piracy.
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Originally Posted by silvania
Clearly you have never run a business yourself. Overhead is things like: the rent on the office where the workers are. The pay for the software developers and maintence people who keep the web server running, the phone bill, electricity. The publishers create the ebook files, not the retailers. Until you are covering those costs it's hard to cut prices.
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And if you go through an existing service, you don't need to set that all up yourself.
So if you CHOOSE to create your own eBookstore, those are costs you have CHOSEN to incur and are not a reason to overprice your eBooks.
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Originally Posted by silvania
Look, if you contend it's so easy for retailers to come online with ebooks and make a killing at these prices, then you should just start your own ebook retail operation and reap the huge profits you assume are being made. Should be simple!
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Why? Places like Fictionwise already exist.